Intern Customer Journey Management

AufgabenWe at Mercedes-Benz put our customers in the focus of our efforts. We strive to create a luxurious customer experience at whatever point our customers are in contact with us - whether on digital or physical touchpoints. Our team is responsible to enable this luxurious customer experience by analyzing the current customer experience and developing the strategic target picture for the customer journey of the future. To ensure translation from strategy into operations we actively steer our stakeholders, support in prioritization of topics and planning of roadmaps. Changes in customer behavior, digital technologies and business models as well as the current automotive market environment pose fundamental challenges to our understanding of customer experience. To exceed the high expectations of customers, it is essential to understand our customers, to put ourselves into customer’s shoes and thus, constantly challenge our organization. To do so, we analyze performance and feedback data and derive action items to further optimize customer experience. As an intern, you will be part of the ‘Global Customer Journey Management’ team for all tasks related to the optimization of the customer journey. This includes working on different sub-projects to achieve our target: from analysis of the current customer experience over steering of different touchpoints and channels along the customer journey to preparation of committees and communicating all of this on various internal channels. These are the exciting challenges you will face: - You help to develop exciting, future-oriented concepts along the customer journey together with experts across the company - You support in collection and analysis of customer insights to identify experience gaps - You help analyzing the performance of our customer journey, derive recommendations for action and consolidate results - You organize and support workshops, prepare meetings and committees and coordinate open tasks - You support with change communication of our strategic ideas - as communication with all stakeholders within our organization is an important success factor of our efforts - You bring in new perspectives through competitive analysis and benchmarking to identify key fields of action Also, you will be able to get to know many national and international colleagues in our company and start building your business network. The Mandatory Internship can start working from October 2025. - QualifikationenWhat do we expect from you: - Enrollment in a degree program in Business administration, economics (with a specialization in marketing or data management), business information or in a comparable degree program; initial practical experience desirable (e.g., training, internships, part-time jobs) - Customer focused mindset, proactive mentality, structured working method and strong communication skills - Confident handling of MS Office (Teams, Outlook, PowerPoint, Excel, Word, OneNote), Confluence, JIRA, PowerBI of advantage, MURAL of advantage - Business fluent in German and English (we are an English-speaking team) - Distinctive competence in digital topics and understanding of data-driven sales and marketing desirable - Knowledge about customer experience management and relevant touchpoints desirable - Project management knowledge desirable Please note that your internship at this location must be mandatory. Additional information: Please find the criteria of employment "here". Citizens of countries outside the European Trade Union please send, if applicable, your residence / work permit. Essenszulagen Mitarbeiterhandy möglich Mitarbeiterrabatte möglich Mitarbeiterbeteiligung möglich Mitarbeiter Events Coaching Flexible Arbeitszeit möglich Hybrides Arbeiten möglich Gesundheitsmaßnahmen Betriebliche Altersversorgung Mobilitätsangebote Kantine, Café Gute Anbindung Barrierefreiheit Parkplatz Kinderbetreuung Betriebsarzt KontaktMercedes-Benz AG Industriestrasse 19+2170565 Stuttgart