Advertising Director
vor 16 Stunden
Are you a seasoned marketing professional looking for a new challenge? Do you have experience in leading high-performing advertising teams and developing innovative strategies to drive brand awareness, customer acquisition, and revenue growth?
About the RoleWe are seeking an experienced Advertising Director to join our team at KoRo Handels GmbH. As a key member of our marketing department, you will be responsible for leading the development and execution of comprehensive advertising strategies aligned with our business objectives.
Key Responsibilities- Develop and execute comprehensive advertising strategies to drive brand awareness, customer acquisition, and revenue growth
- Lead a team of 10+ advertising professionals and provide mentorship and coaching to ensure optimal performance
- Oversee the planning, execution, and optimization of all marketing campaigns, including TV, OOH, search, influencer marketing, paid social, and CRM
- Continuously challenge and optimize our marketing multi-touch attribution model to drive the best decisions for the business
- Leverage advanced analytics tools to measure campaign performance and customer journey
- 7+ years of Performance Marketing experience, preferably in the e-commerce field (B2C and/or DTC)
- Excellent command of English; German, French, or Italian skills are a plus
- Proven track record in leading high-performing advertising teams
- Deep understanding of digital marketing channels, including CRM, paid social, search, display, programmatic, and influencer marketing
- Hands-on experience with offline marketing channels, particularly TV, OOH, and billboards, in European markets
- Proficiency in using analytics tools such as GA4 and experience with multi-touch attribution
- A competitive salary of €90,000 - €110,000 per year, depending on experience
- Flexible working hours and home office options to ensure a good work-life balance
- A beautiful and modern office in Berlin Schöneberg, easy to reach by public transport
- 20 % discount in our KoRo online store
- Regular team events and joint activities as well as legendary company parties
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