Channel Marketing Manager
vor 1 Woche
Channel Strategy Development and Execution:
- Benchmarking & Analysis: Conduct market research and analysis to identify best practices for cross-channel and brand marketing, assess agency and partner effectiveness, and develop actionable insights.
- Strategy Implementation: Develop and execute localized marketing plans in line with company goals, ensuring alignment with brand strategies and promotions.
- Market Analysis: Research market trends and competitors to optimize strategies and boost market share.
Channel Partner Management:
- Relationship Building: Build strong relationships with channel partners' marketing teams, communicating brand strategies and promotions.
- Alignment & Support: Align marketing efforts with partner objectives to enhance capabilities and drive sales.
- Performance Monitoring: Track marketing activities, adjust strategies based on feedback, and implement improvements.
Marketing Campaign Planning and Execution:
- Campaign Execution: Plan and execute regional campaigns, ensuring consistent brand presentation.
- Coordination & Optimization: Collaborate with teams to ensure effective execution, monitor results, and optimize ROI.
- Content & Feedback Management: Manage online content and product listings; address customer feedback to improve satisfaction and perception.
- Education: Bachelor's degree in Marketing, Business Administration, International Trade, or related field.
- Experience: 5+ years in channel marketing or sales management; 3+ years in consumer electronics, especially telecom.
- Skills: Strong communication, negotiation, and market analysis skills; proficient in PowerPoint and Excel.
- Language: Fluent in English and German; Chinese is a plus.
- Other: Willingness to travel; strong knowledge of consumer electronics; passion for technology.
The opportunity to become part of a unique team in an international environment, the freedom to bring in your own ideas and implement new ways of working, and a chance to challenge yourself in a fast-moving, technology-driven company.
We value diversity and inclusion, and we are an equal opportunity employer. We do not discriminate against people based on an individual's race, nationality, skin color, gender, gender identity, gender expression, sexual orientation, religion, age, disability, marital status, or any other protected characteristic under applicable law.
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