Head of Retention Solutions
vor 7 Monaten
We are looking for a Head of Retention Solutions (all genders) to join the Central Marketing Retention Team in Delivery Hero on our journey to always deliver amazing experiences.
Team Mission: Leverage tech and product expertise to design & develop a best-in-class Retention Tech Stack. Democratize DH customer data. Surface best practices and innovations, — and ultimately, empower regional CRM teams to define a Retention strategy and excel at its execution. While ensuring governance across the regions.
Long term goal: increase retention & customer lifetime value for DH brands
Convivial team with strong bias for action to drive impact across DH
If you're a creative problem solver who is hungry for a new adventure, an international workplace is waiting for you in the heart of Berlin
Your mission:
Drive the global Retention Tech strategy for DH and lead high-impact projects to increase CLV for our brands in 40+ DH markets- Technical Development for CRM Solutions: Develop and refine our Retention Solutions and Products portfolio, utilizing technologies such as API integrations, Braze technologies, and Google Cloud functions. You'll be responsible for further developing solutions like GenAI Copywriting Assistant, Dynamic Content Campaigns, Automated Campaign Composer and Sender.- Innovation & Solution Execution: Understand business needs of our key stakeholders in central and regional teams. Translate them into requirements for our Retention Product Roadmaps and design technical solutions, prioritized based on impact. Understand how we can leverage new technologies to improve automation, efficiency and personalization of our campaigns.- Team Management: Lead a team of five developers and Product Managers. Oversee their progress in development, launch, and evaluation of CRM Tech Solutions, ensuring alignment with company and Marketing/Product goals. Provide technological input and collaborate with various teams to ensure solution feasibility and alignment.- Commercial stack: be the main POC for Braze, our customer engagement platform. Ensure our brands make maximum use of all features and capabilities Braze has to offer. Be the main point of contact for the Customer Success team as well as Braze Product team - influence their feature roadmap based on DH business needs.
Your heroic skills:
- 8+ years of relevant professional experience in a product and tech-centric Marketing role with focus on Retention / Customer Relationship Management or CRM Tech Consultancy experience- Proven ability to explore, design and develop technical solutions in an agile working environment, close collaboration with technical teams- Excellent stakeholder management, presentation and communication skills: you are a creative problem solver and can get others on board with your ideas (experience in working in a global matrix organization is a big plus)- Highly analytical and a data-driven approach to product prioritisation: You are able to understand potential impact of Retention solutions and how they help us to achieve overall business goals- Proficiency in translating business needs into high-level CRM solutions using modern technologies and templating/automation languages (Rest APIs, Google Cloud, JavaScript, HTML)
Who We Are:
As the world’s leading local delivery platform, our mission is to deliver an amazing experience, fast, easy, and to your door. We operate in over 70+ countries worldwide, powered by tech but driven by people. As one of Europe’s largest tech platforms, we enable ambitious talent to deliver solutions that create impact within our ecosystem. We move fast, take action and adapt. No matter where you're from or what you believe in, we build, we deliver, we lead. We are Delivery Hero.
We believe diversity and inclusion are key to creating not only an exciting product, but also an amazing customer and employee experience. Fostering this starts with hiring - therefore we do not discriminate on the basis of racial identities, religious beliefs, color, national origin, gender identities or expressions, sexual orientations, age, marital or disability statuses, or any other aspect that makes you, you. Just be yourself and we can’t wait to see what value you bring to the role. We're as interested in your character as we are in your talent.
What's in it for you:
Ensuring you and all our Heroes are looked after, happy, and healthy is always on the menu. Because if you’re in good shape, then we’re in good shape.
Get moving and release those wonderful, mind-boosting endorphins: Health Checkups, Meditation, Yoga, Gym & Bicycle Subsidy
Cash. Dough. Cheddar. Whatever you call it, we’ll help you with it: Employee Share Purchase Plan, Sabbatical Bank, Public Transportation Ticket Discount, Life & Accident Insurance, Corporate Pension Plan
Look up and go for it. We will support you in developing yourself and your career: 1.000 € Educational Budget, Language Courses, Parental Support
The power of getting t
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