Brand Development Manager

vor 9 Stunden


Hamburg, Hamburg, Deutschland VIVERE GmbH Vollzeit

{"h2": "About VIVERE", "p": "At VIVERE GmbH, we're revolutionizing the fast-moving consumer goods industry by harnessing the power of AI to create and manage next-generation brands. Our integrated model combines marketing, design, R&D, production, supply chain management, sales, and technology to deliver innovative products and services to consumers worldwide. With a strong presence in Europe, the United States, and the Middle East, we're committed to shaping the future of the FMCG industry.", "h2": "Your Role and Responsibilities", "ul": [{"li": "Analyze market trends and consumer insights using our proprietary Emmy AI tools to inform product development and marketing strategies."}, {"li": "Translate insights into compelling product concepts and creative communication activities that drive consumer engagement and brand impact."}, {"li": "Lead product development by collaborating with R&D, compliance, and production teams to ensure timely and cost-effective delivery of high-quality products."}, {"li": "Work closely with Sales teams to create brand impact across Amazon, direct-to-consumer (DtC) channels, and retail."}, {"li": "Own and execute the brand's marketing calendar with our channel partners to maximize brand visibility and reach."}, {"li": "Collaborate with creators and strategic partners to drive consumer engagement and brand loyalty."}, {"li": "Manage brand performance within our KPI and ROI framework to ensure financial impact and continuous optimization of our brands."}], "h2": "Requirements", "ul": [{"li": "Master's or Bachelor's degree in Marketing with strong academic performance and a passion for innovation."}, {"li": "At least 2-3 years of relevant experience in the consumer goods industry with a proven track record of driving brand growth and innovation."}, {"li": "Strong analytical and conceptual thinking with deep problem-solving capabilities and a focus on achieving financial impact."}, {"li": "Intrinsic drive to take initiative and collaboratively lead efforts across departments to deliver results-driven solutions."}, {"li": "Passion for developing outstanding product concepts to meet consumer needs and drive brand success."}, {"li": "Strong commitment to increasing consumer engagement across various channels and driving brand loyalty."}], "h2": "Benefits", "ul": [{"li": "Learn next-generation brand building using the latest AI technologies and stay ahead of the curve in the FMCG industry."}, {"li": "Work in core consumer categories across various channels and geographies to gain a deep understanding of consumer needs and preferences."}, {"li": "Experience your brands and products from idea to production and sales to develop a comprehensive understanding of the consumer goods industry."}, {"li": "Learn from experienced consumer experts from Ex-Reckitt, P&G, and McKinsey to gain valuable insights and expertise."}, {"li": "Opportunity to create financial impact and achieve rapid professional development in a dynamic and innovative environment."}, {"li": "Enjoy start-up vibes with rooftop parties, free Urban Sports Club membership, Deutschland ticket, hybrid work policy, and more."}]}



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