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Head of Marketing and Brand Development

vor 2 Monaten

Hamburg, Hamburg, Deutschland CTG Consulting GmbH Vollzeit
About the Role

We are seeking a highly experienced and strategic Marketing Director to lead our marketing efforts and drive business growth for CTG Consulting GmbH. As Head of Marketing and Brand Development, you will be responsible for developing and executing a comprehensive marketing strategy that aligns with our company's vision and goals.

Key Responsibilities
  • Marketing Strategy: Develop and implement a marketing strategy that drives business growth, increases brand awareness, and enhances customer engagement.
  • Brand Management: Oversee the development and execution of brand positioning, messaging, and visual identity across all marketing channels.
  • Marketing Channels: Manage and optimize all marketing channels, including SEO, SEA/PPC, social media, email marketing, and content marketing.
  • Team Leadership: Lead and manage a team of marketing professionals, providing guidance, support, and development opportunities.
  • Performance Measurement: Develop and track key performance indicators (KPIs) to measure the effectiveness of marketing campaigns and initiatives.
Requirements
  • Experience: Minimum 5 years of experience in online marketing, preferably in a pure-play e-commerce company.
  • Expertise: Deep expertise in state-of-the-art marketing technology and tools, including marketing automation, data analytics, and social media marketing.
  • Leadership: Strong leadership skills, with the ability to motivate and inspire a team of marketing professionals.
  • Communication: Excellent communication and interpersonal skills, with the ability to work effectively with cross-functional teams.
  • Language: Fluent in English and German, with the ability to communicate effectively in both languages.
What We Offer
  • Opportunity to Lead: A chance to lead a high-performing marketing team and drive business growth for a leading e-commerce company.
  • Professional Development: Opportunities for professional development and growth, including training, mentorship, and career advancement.
  • Collaborative Environment: A collaborative and dynamic work environment that fosters innovation, creativity, and teamwork.
  • Competitive Compensation: A competitive compensation package, including salary, benefits, and bonuses.