Head of Performance Marketing
Vor 6 Tagen
We're seeking a seasoned Head of Performance Marketing to lead our dynamic team in driving customer acquisition and maximizing ROI across key channels. As a key member of our leadership team, you'll spearhead direct-response campaigns, optimize budgets, and expand into new international markets.
Key Responsibilities- Lead and mentor the performance marketing team, fostering a culture of excellence and continuous improvement.
- Develop and implement marketing strategies that align with our business goals, identifying new growth opportunities and optimizing resource allocation.
- Take ownership of key performance channels, including Google Ads, Meta (Facebook/Instagram), and others, leading the planning, execution, and optimization of PPC campaigns.
- Oversee SEO efforts to enhance organic visibility and lead influencer marketing initiatives to boost brand awareness and engagement.
- Use data analytics to track, analyze, and optimize campaign performance, refining strategies and improving targeting to maximize ROI.
- Collaborate closely with cross-functional teams to ensure all marketing activities are aligned with broader company objectives.
- Fluency in English and German (B2).
- 5+ years of experience in performance marketing, with a strong track record of driving growth and achieving targets for D2C brands and international markets.
- Expertise in managing PPC campaigns across all important digital platforms.
- Strong understanding of SEO best practices and experience with conversion rate optimization (CRO) techniques and tools.
- Proficiency in data analytics and ability to translate insights into actionable strategies.
- Excellent leadership skills, with the ability to inspire, motivate, and manage a diverse team.
- Ability to manage multiple priorities in a fast-paced environment, ensuring timely delivery and high-quality outcomes.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
- Flexible working hours and time tracking.
- Unlimited access to the latest courses on tech, business, leadership, and mental/physical well-being through your Udemy account.
- Top-notch equipment rented through Grover and conveniently delivered to your home.
- Generous 40% discount on our entire range in the shop.
- 30 days of vacation + the option to take up to 10 days of unpaid leave.
- Company health insurance that covers additional services worth up to €600 per year.
- Glow Card: With your prepaid credit card, you can shop at selected providers in your area, receiving €50 per month and an annual bonus of €600.
- After passing your probation period, we offer a company pension plan with an annual contribution of at least €600, plus an additional 20% contribution if you contribute yourself.
We're a dynamic, fast-growing Beauty & Well Aging company from Berlin, committed to creating glow moments and empowering our customers to unlock their full beauty and potential. We prioritize building strong connections with each other while making sure to enjoy our work. If you're a woman or from an underrepresented group, we encourage you to apply – we believe that a diverse range of perspectives and experiences makes a team stronger.
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Head of Performance Marketing
vor 4 Stunden
Berlin, Berlin, Deutschland Primal State Performance GmbH Vollzeit{"h2": "About the Role", "p": "We are seeking a highly skilled Head of Performance Marketing to lead our dynamic team and drive customer acquisition and maximize ROI across key channels. As a key member of our leadership team, you will be responsible for developing and implementing marketing strategies that align with our business goals, while identifying...
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Head of Performance Marketing
vor 4 Stunden
Berlin, Berlin, Deutschland Primal State Performance GmbH Vollzeit{"h2": "About the Role", "p": "We are seeking a highly skilled Head of Performance Marketing to lead our dynamic team and drive customer acquisition and maximize ROI across key channels. As a key member of our leadership team, you will be responsible for developing and implementing marketing strategies that align with our business goals, while identifying...
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Head of Performance Marketing
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Berlin, Berlin, Deutschland Primal State Performance GmbH Vollzeit{"h2": "Unlock Your Potential as a Performance Marketing Leader", "p": "At Primal State Performance GmbH, we're on a mission to revolutionize the beauty and wellness industry with our innovative products and services. As our Head of Performance Marketing, you'll play a crucial role in driving customer acquisition and maximizing ROI across key channels.Your...
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Head of Performance Marketing
Vor 6 Tagen
Berlin, Berlin, Deutschland Primal State Performance GmbH Vollzeit{"h2": "Unlock Your Potential as a Performance Marketing Leader", "p": "At Primal State Performance GmbH, we're on a mission to revolutionize the beauty and wellness industry with our innovative products and services. As our Head of Performance Marketing, you'll play a crucial role in driving customer acquisition and maximizing ROI across key channels.Your...
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