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Customer Growth Specialist
vor 2 Monaten
We are Placetel, a company that provides innovative Software-as-a-Service communication solutions from the cloud. Our daily users are over 35,000 business customers who use our products to collaborate successfully from anywhere. Since our founding in 2008, we have grown continuously and are now part of Gamma Communications. Our goal is to change the way people work worldwide.
Key Responsibilities- Develop, run, and optimize CRM-based marketing campaigns to meet our growth goals.
- Use a data-driven approach to manage and refine our different sales funnels.
- Work closely with our marketing and sales teams to understand and learn from our customers, constantly improving the sales journeys.
- Help build a better understanding of our customers in an international context with different markets.
- Manage automated, multi-touch nurture programs across the customer lifecycle, reducing manual effort.
- Conceptualize, build, and steer upselling campaigns, handling external resources, reporting, and optimizing along the way.
- Have end-to-end ownership of upselling campaigns, including data segmentation, campaign creation, managing creative agencies, steering sales resources, and evaluating campaign outcomes.
- Test and analyze customer segments and map out strategies based on performance and marketing objectives.
- Proven experience in CRM management, campaign management, and upsell marketing, preferably in the telco industry.
- Consistent record in journey building and user segmentation.
- Ability to understand business needs, translate them into technical requirements, and deliver beneficial solutions with a strong customer-focused attitude.
- Great project management and interpersonal skills with the ability to balance attention to detail with swift execution and build comprehensive reports.
- Extensive experience with marketing automation tools and CRM systems.
- Native German speaker and proficient in English (both orally and in writing).
- Strong presentation and interpersonal skills in presenting to cross-functional teams.
- Experience and ability to make detailed presentations at the C-level.
- Work on exciting and challenging projects in a rapidly growing company with advanced digital processes within the marketing team.
- A young and highly motivated team of digital professionals that collaborates across disciplines and shapes the business communication of tomorrow.
- Flat hierarchies, a lot of freedom and responsibility in your work, and a secure job in a forward-thinking company.
- A remote-first working environment with flexible working hours to ensure an optimal work-life balance.
- Extensive training and development opportunities to enhance your professional and personal skills.
- Central location of our office in Cologne's Südstadt, modern workspaces, and high-quality technical equipment.
- An open, collegial atmosphere and regular team events.
