Lead Strategic Brand Planner

vor 4 Wochen

Berlin, Berlin, Deutschland INNOCEAN Worldwide Europe GmbH Vollzeit


Senior Strategic Planner (m/w/d)
  • Full Time
  • Hybrid
  • Berlin, Germany
  • With Professional Experience

INNOCEAN Worldwide Europe GmbH is a dynamic marketing and communications network that integrates European collaboration with localized expertise. We are dedicated to empowering brands and individuals to realize their full potential, inspired by the philosophy of continuous improvement.

Key Responsibilities:
  • Formulate, align, and execute comprehensive brand strategies.
  • Create detailed creative briefs and outline campaign structures for European initiatives.
  • Deliver brand consultancy to the marketing division, utilizing market research, product analytics, trend assessments, and cultural insights.
  • Collaborate closely with creative teams, account management, analytics, and media departments.
  • Utilize psychological insights, analytical reasoning, and creativity to ensure consistent brand impact, fostering strong client relationships and understanding client objectives.
  • Guide clients on marketing and communication strategies.
Candidate Profile:
  • Minimum of 5 years of experience in a strategic or creative planning role within traditional ATL, media, or digital agencies.
  • Extensive portfolio showcasing brand experience across various sectors, particularly in the automotive industry.
  • Strong strategic acumen with the ability to identify and interpret critical insights relevant to brands and products.
  • Proven success in collaborating with and directing creative concepts.
  • Adaptable, analytical, and innovative thinker, capable of working independently in a demanding environment.
  • Experience in developing European campaigns and adept at gathering insights from diverse markets.
  • Solid understanding of digital communication and creative media strategies.
  • Exceptional skills in PowerPoint design.
Benefits:
  • An international and diverse workforce that values enjoyment in the workplace.
  • With Pluxee vouchers, part of your meals is covered.
  • Opportunities for personal growth through training and professional development.
  • Focus on your career aspirations in a modern workspace with excellent infrastructure.
  • Additional corporate benefits and the option for hybrid work arrangements are available.
Our Commitment:

We provide a work environment that fosters growth and allows you to influence the trajectory of that growth. If you are interested in becoming part of a collaborative international team, we encourage you to explore this opportunity.

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