Senior Brand Director
vor 2 Monaten
About the Role
As the Head of Brand at Trade Republic, you will play a pivotal role in shaping the company's brand identity to ensure inclusivity and accessibility to all users. You will lead the development and execution of the company's brand strategy, collaborating with cross-functional teams and driving brand awareness and customer loyalty.
Key Responsibilities
- Lead all Brand topics across all markets and channels, driving consistency and coherence in brand messaging.
- Build and lead a high-performing brand function, fostering a culture of innovation and excellence.
- Develop and execute comprehensive brand strategies aligned with business objectives, leveraging market trends and customer insights.
- Provide strategic guidance on brand-related projects, ensuring alignment with company goals and values.
- Oversee brand guidelines and ensure consistency across touchpoints, including marketing materials, communications, and customer experiences.
- Partner with internal stakeholders on brand campaigns and initiatives, driving collaboration and results.
Requirements
- Minimum 8 years of senior-level brand building experience, with a proven track record of success.
- Creative thinker with a strategic mindset, able to develop innovative solutions and drive business growth.
- Exceptional communication and presentation skills, with the ability to engage and inspire stakeholders.
- Strong project management abilities, with a focus on delivering results and meeting deadlines.
- Analytical expertise with a metric-driven approach, able to measure and optimize brand performance.
- Proven track record in talent management, with the ability to lead and develop high-performing teams.
- Proficiency in English, German is a plus.
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