Lead Strategic Marketing Planner

vor 4 Wochen


Berlin, Berlin, Deutschland INNOCEAN Worldwide Europe GmbH Vollzeit


Senior Strategic Planner (m/w/d) at INNOCEAN Worldwide Europe GmbH

Position Overview:

As a Senior Strategic Planner, you will play a pivotal role in shaping brand strategies and executing innovative marketing campaigns. This position is designed for individuals with substantial experience in strategic planning within the marketing sector.

Key Responsibilities:
  • Formulate, align, and execute comprehensive brand strategies.
  • Create detailed creative briefs and establish campaign frameworks for European initiatives.
  • Offer brand consultancy to the marketing team, leveraging market research, product analytics, trend assessments, and cultural insights.
  • Collaborate closely with creative teams, account management, analytics, and media departments.
  • Utilize psychological insights, analytical skills, and creativity to ensure a consistent and impactful brand presence, while fostering strong client relationships and understanding client business needs.
  • Guide clients on their marketing and communication objectives.
Candidate Profile:
  • Minimum of 5 years of experience in a strategic or creative planning role within traditional ATL, media, or digital agencies.
  • A robust portfolio showcasing brand experience across diverse industries, with a focus on automotive.
  • Exceptional strategic acumen, capable of identifying and interpreting critical insights relevant to brands and products.
  • Proven track record in collaborating with and guiding creative concepts.
  • Demonstrated flexibility, analytical prowess, and creative thinking, with the ability to work autonomously in a dynamic environment.
  • Experience in developing European campaigns and adept at gathering insights from various markets.
  • Strong understanding of digital communication strategies and innovative media usage.
  • Excellent skills in PowerPoint design.
What We Offer:
  • A vibrant and diverse international team with a positive work atmosphere.
  • Lunch benefits through Pluxee vouchers.
  • Opportunities for professional growth through training and development programs.
  • A focus on your career aspirations in a modern workspace with excellent infrastructure.
  • Additional corporate benefits and the option for hybrid work arrangements.
Our Commitment:

We provide a work environment that fosters growth and allows you to make a significant impact on our brand's evolution. If you are passionate about strategic planning and want to contribute to a collaborative international team, we encourage you to explore this opportunity.



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