Senior Paid Social Marketing Specialist

Vor 4 Tagen


Berlin, Berlin, Deutschland DEPT Vollzeit

About the Role

We are seeking a highly skilled Senior Paid Social Marketing Specialist to join our team at DEPT. As a key member of our Growth marketing team, you will be responsible for delivering end-to-end data-driven campaigns that foster creativity and performance.

Key Responsibilities

  • Develop and execute complex paid social campaigns across multiple social media platforms, leveraging data and analytics to drive results.
  • Analyze campaign data and generate reports to provide insights and recommendations for clients.
  • Monitor and optimize performance metrics, ensuring alignment with business goals and client satisfaction.
  • Manage budgets for paid social campaigns, preparing forecasts and media plans to achieve optimal results.
  • Identify and define target audiences for effective ad targeting, collaborating with design teams to create compelling visuals and videos.
  • Design and implement testing roadmaps and paid social strategies, configuring conversion tracking mechanisms to measure campaign success.
  • Implement A/B tests to compare ad variations, targeting strategies, and landing pages for performance optimization.
  • Manage shop feeds and provide guidance and training to junior colleagues.

Requirements

  • Several years of experience in hands-on paid social projects, with a proven track record in leading complex projects and achieving success.
  • Deep knowledge of data and analysis, with expertise in Excel, Pivot, and platform data.
  • Tech enthusiast with a hands-on mentality, able to solve problems and think creatively.
  • Open-minded and proactive, with great communication skills for working with cross-functional teams, clients, and stakeholders.
  • Passion for Paid Social and staying up-to-date with industry trends and news.
  • Strong understanding of numbers and KPIs, with the ability to control complex campaign set-ups, budgets, and results.

What We Offer

  • Company pension scheme.
  • Flexible working hours, working from home, and abroad work.
  • Lease bike options / JobRad.
  • Health & Wellbeing - free, anonymous, and unlimited access to 1-on-1 online coaching and mindfulness consultations with psychologists.
  • Personal development allowance to support growth and continuous learning.
  • €30 per month - flexible package for digital food stamps and/or fitness providers/sport clubs/massage studios, internet costs, and/or public transport.
  • Future Bens - exclusive access to sustainable, healthy products at attractive deals.
  • A reputation for doing good, with a Certified and named 'Agency of the Year' at both The Lovies and The Webby Awards.
  • Award-winning clients, with opportunities to work with clients of all sizes and across all industries.
  • The opportunity for possibility, with training, development, and certifications to help you develop your skills further.
  • Global annual event where employees come together and donate their skills to support local charities.

About Us

We are pioneers at heart, always looking forward and thinking of what we can create tomorrow that does not exist today. We are a new model of agency, with a deep skillset in tech and marketing. We hire curious, self-driven, talented people who never stop innovating.

Our culture is big enough to cope and small enough to care, with people across 30+ countries. We provide the best tools, global opportunities, and benefits to help you thrive, while investing in you, your growth, your team, and giving you the autonomy to solve our clients' problems, no matter where you are in the world.

Diversity, Equity & Inclusion

We take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.

We believe in giving everyone a fair chance to shine, and we encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.



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