Go-to-market Strategy Lead

vor 6 Monaten


Stuttgart, Deutschland Capgemini Engineering Vollzeit

**DEINE AUFGABEN UND VERANTWORTLICHKEITEN BEI UNS**:
Als strategischer Lead (w/m/d) im Bereich Go-to-Market trägst du wesentlich zur erfolgreichen Markteinführung unserer Produkte und Dienstleistungen bei. Zu deinen Hauptaufgaben gehören:

- **Strategische Planung**: In enger Zusammenarbeit mit dem Management entwickelst du eine umfassende Go-to-Market-Strategie, um unsere Produkte und Dienstleistungen effektiv im Markt zu positionieren.
- **Kundensegmentierung**: Du analysierst den Markt, identifizierst relevante Zielgruppen und erarbeitest Strategien zur gezielten Ansprache potenzieller Kunden.
- **Wettbewerbsanalyse**: Durch kontinuierliche Wettbewerbsanalysen trägst du dazu bei, Marktchancen zu erkennen und unsere Wettbewerbsfähigkeit sicherzustellen.
- **Entwicklung von strategischer Ausrichtung**: Du bist verantwortlich für die Erstellung von hochwertigen Unterlagen für die Positionierung beim Kunden, die unsere Produkte und Dienstleistungen klar und überzeugend präsentieren.
- **Business Development im Zielmarktsegment**: Du leitest und verantwortest aktiv die Identifizierung von Chancen für Geschäftsentwicklung in deinem Zielmarktsegment. Dies beinhaltet die Pflege von Kundenbeziehungen, das Identifizieren von Cross-Selling-Möglichkeiten und die Erschließung neuer Marktsegmente zur Steigerung des Umsatzwachstums.

**DU ÜBERZEUGST UNS MIT**:

- Ein abgeschlossenes Studium in einem relevanten Bereich wie Wirtschaftsingenieurswesen, Betriebswirtschaftslehre, strategisches Management oder vergleichbar.
- Nachgewiesene Berufserfahrung im Bereich Go-to-Market-Strategien und -Umsetzung.
- Analytisches Denkvermögen und die Fähigkeit, komplexe Marktinformationen zu interpretieren und in handlungsrelevante Strategien umzuwandeln.
- Starke Kommunikationsfähigkeiten und die Fähigkeit, erfolgreich mit internen und externen Stakeholdern zusammenzuarbeiten.
- Ein hohes Maß an Eigeninitiative, Zielorientierung und Teamfähigkeit.
- Exzellente Deutsch
- und Englischkenntnisse in Wort und Schrift.

**Kein 100%iges Match? Kein Grund zur Sorge Capgemini Engineering unterstützt dich mit einem breitgefächerten Lernangebot, so dass du dich sowohl fachlich als auch persönlich weiterentwickeln kannst.**

**Bewirb dich jetzt Wir freuen uns auf dich**

Du hast Fragen zu Stellenprofil und/oder den Anforderungen? Bitte wende dich dazu an deine Ansprechpartner*in im Recruiting.

Capgemini Engineering Deutschland S.A.S. & Co KG

Aria Bakhtiar

Bitte fülle unser Online-Bewerbungsformular vollständig aus und füge deinen Lebenslauf, Arbeits
- und (Hoch-) Schulzeugnisse sowie ggf. weitere Bescheinigungen bei.

Wir wünschen dir viel Erfolg

Capgemini Engineering setzt sich für die Beschäftigung einer vielfältigen Belegschaft ein. Qualifizierte Bewerber*innen werden unabhängig ihrer Herkunft, Hautfarbe, Religion, Geschlecht, Alter, sexuellen Orientierung, Geschlechtsidentität, Geschlechtsausdruck, Veteranenstatus oder Behinderung berücksichtigt.



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