Head of Content Marketing

vor 4 Monaten

BerlinKreuzberg, Deutschland Clue Vollzeit

At Clue, we are passionate about what we do. Our work empowers women and people with cycles to make more informed decisions about their health. We break down barriers, myths, and taboos. Our workplace is agile, diverse, and full of opportunities for growth.

**NOTE FROM YOUR TEAM**

At Clue, one of our mantras is “Innovation Without Adoption Is Meaningless”. As the Head of Content Marketing you will live and breathe this mantra, and will be excited leading a small-but-impactful team producing eye-catching, snappy content that attracts attention and leads to action.

Your key task will be to curate, edit, and steer content marketing for the brand, put together high-level communication plans, and develop strategies on how to best bring our vision to life through content. You will be continuously building, sharpening and pushing the Clue brand further on a global scale through outstanding content.

**WHO YOU ARE**
- You’ve worked in the business/operational side of content and/ or media, e.g. a creative agency, digital publisher, or sponsored content studio
- You’re skilled at using revenue data and business intelligence to shape your strategy and are comfortable leveraging data—like working with Google Sheets—to inform creative decisions.
- You’ve successfully managed content campaigns from initial outreach to post-campaign retrospective.
- You have strong editorial judgment, which is crucial in our evidence-based healthcare environment.
- You possess excellent leadership, management, and collaboration skills, and you’re looking for an opportunity to create impactful work within a purpose-driven organization.
- You are passionate about and aware of issues relating to women’s rights, including health equity and reproductive autonomy.

**WHAT YOU WILL DO**
- **Lead Content Marketing at Clue**: Oversee all content efforts with a creative vision and a hands-on approach, ensuring a deep understanding of the brand.
- **Manage the Editorial Calendar**: Oversee the planning and scheduling of all content.
- Collaborate with the Science Team: Maintain a strong relationship with the Science Team, which produces all long-form content for the app and website, and provide final editing to ensure consistent tone and messaging.
- **Build Relationships with Key Creators**: Develop partnerships with creators who are interested in producing educational and entertaining cycle content, expanding our reach.
- **Optimize Content Processes**: Continuously improve the creation and approval process for all written content, ensuring high standards and alignment with our brand.
- **Evolve Content Strategy**: Enhance our content strategy by staying up-to-date with industry trends, incorporating creative excellence, and exploring new formats.

**WHAT YOU BRING**
- 6+ years of experience in a similar position at an agency or client side
- Experience in developing and executing successful content strategies
- Strong editing and writing skills as well as impeccable conceptual thinking abilities
- Strong creative vision with a track record of creating structures that empower and enable team members
- Hands-on mentality as well as creative problem solving abilities
- Excellent communication, stakeholder, and project management skills
- You are fluent in English, other languages are a plus

**WORKING AT CLUE**

At Clue, we embrace a culture that values diversity. We believe in creating a safe space where everyone feels welcome and heard. Our perks are designed to cultivate growth where we can all flourish, no matter what path we are on.
- **Professional and Personal Development**: Benefit from a dedicated development budget to enhance your skills and advance your career, supporting your journey of growth and learning.
- **Urban Sports Club Membership**: Enjoy a membership with Urban Sports Club, giving you access to a wide range of fitness and wellness activities to support your health and well-being.
- **Inspiring Office Space**: Work in our vibrant Berlin office, located in the heart of the city, where innovative ideas come to life and meaningful work happens every day.
- **Flexible Hybrid Workplace**: Enjoy the flexibility of working from home while also connecting with your team in the Clue office for weekly visits.

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