Head of Brand Marketing

vor 3 Wochen


Berlin, Deutschland kevin. Vollzeit

kevin. is different. While everyone was talking about a payments revolution, we hit reset. We're rebuilding financial transactions from scratch. So they're faster, more efficient, and more secure for everyone. Our global team of experts has already made first-of-a-kind breakthroughs, creating account-to-account payments in-app and in-store. But we're just getting started. We need driven people who see, show, and build different because it's time to scale up. So, if you want a fast, fresh, and flexible place to grow, be bold. Join kevin.

**As our new Head of Brand Marketing you will**:

- You'll take ownership of developing our brand platform and brand marketing strategy, and translating it into a tangible go-to-market plan, and lead the team to create, execute, and manage brand marketing initiatives, content, campaigns, conferences and events.
- Collaborate with senior leaders within the Brand team and across the company more broadly, to consult and advise on the brand and strategy and partner on solutions.
- Ensure brand integrity by guiding efforts across multiple media channels such as digital, TV, print, and social media by ensuring all content, communication, products, events are aligned and consistent.
- Developing and executing a content strategy that establishes our credibility, builds trust, and consistently capturing your audience's attention and continually reinforcing a positive brand impression.
- Monitor our brand and competitive landscape to understand current state of identity executions, activation efforts, and market trends to find untapped opportunities for more impactful, creative, and measurable strategies focused on driving business growth and establishing brand value.
- Maintain and evolve brand guidelines and collaborate across various cross functional teams to ensure employees, channels, partners, and other parties are properly utilising the brand
- Build, manage, and mentor a team of writers and strategists in a remote workforce environment.
- Help cultivate an environment for people to be their best by listening, encouraging, challenging, and supporting when appropriate. Regularly coach teams to understand the role of brand more holistically and create space for collaboration and ideation.

**What you need to be successful**:

- You have 10+ years of experience within brand development and management - including brand messaging and visual identities.
- You have experience leading global brands with a multi-year vision and relentless user-focus.
- You're passionate about storytelling and producing powerful, purpose-led brand stories to drive emotional resonance with your audience, and you're looking for a team that mirrors your passion, spirit, dedication, and work ethic.
- You're a creative problem solver, thrive in collaborative environments, and have a passion for helping brands better communicate their value to the world.
- You have prior experience in rebrands/brand refresh, and helping businesses transition from old to new brand identity.
- Success as a communicator, presenter and collaborator with senior stakeholders; this role will frequently interact with kevin. leadership and requires a high-degree of confidence presenting and listening.
- You're an excellent communicator and creative thinker, and have the ability to collaborate across disciplines to bring strategies to life.
- You're highly organised, reliable, resourceful, self-directed, and have strong attention to detail.
- Ability to thrive in a fast-paced, dynamic environment and an adept ability to strike the right balance between strategic thinking and fast-moving decisiveness.
- Comfortable working with complex, technology-focused B2B brands.
- Experience building and leading teams.
- We don't play games when it comes to compensation packages and benefits for our employees. Our remuneration ranges from €5850 to €6950, based on your experience and competence. We not only provide competitive salaries, but we also offer several extra benefits, such as short
- and long-term incentives, private health insurance, and much more. So if you're looking for stability and comfort with a bit of excitement sprinkled in here and there, then kevin. is the place for you_

**In addition to a competitive salary, you'll also get**:

- Private Health Insurance.
- Flexible working schedule - just bring us the results on time.
- Freedom to create, innovate, and make impactful decisions with full ownership of your tasks and decisions.
- The latest Apple MacBook and accessories to help you deliver great results.
- Work with talented and committed team members who are the best in their field, from across Europe.

kevin.'s advanced A2A (account-to-account) payment infrastructure solution was created to swiftly change costly card payments to payments linked directly from customers' bank accounts without using any third-party providers. kevin.'s technology scales to businesses of any size and across industries, including retail, parkin


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