Head of Marketing

vor 23 Stunden

Frankfurt am Main, Deutschland CroX Vollzeit

**Job Description: Head of Marketing (ClimateTech SaaS)**:
Are you passionate about sustainability and marketing? Here’s your chance to lead the marketing efforts for a pioneering SaaS platform that helps companies achieve net-zero emissions and simplify their sustainability reporting. This role is your opportunity to drive impactful change while working in a fast-growing ClimateTech start-up.

**Position**: Head of Marketing
**Employment Type**: Full-time
**Location**: Fully Remote - German proficiency required
**Salary Range**: €63,000-€83,000/year + bonus opportunities + equity options (VSOP).

**Why This Role?**:

- **Purpose-Driven Work**: Make a real environmental impact by supporting companies in reducing their carbon footprints.
- **Leadership Opportunity**: Build the marketing department from the ground up, shaping strategies and hiring your own team.
- **Growth Potential**: Join a fast-scaling start-up preparing for Series A funding.
- **Flexibility**: Enjoy the freedom to work remotely with optional access to co-working spaces.

**Key Responsibilities**:

- **Strategic Leadership**: Define and execute a marketing strategy that drives lead generation, content creation, performance marketing, and brand visibility.
- **Campaign Creation & Execution**: Develop and manage high-impact marketing campaigns while optimizing performance for maximum ROI.
- **Event Organization**: Organize virtual events featuring sustainability leaders from globally renowned companies.
- **Collaboration**: Work closely with sales, customer success teams, and external agencies to ensure seamless marketing execution.
- **Content Development**: Create compelling content to showcase services, engage customers, and elevate the brand as a ClimateTech thought leader.

**What We’re Looking For**:

- **Experience**: 3-5 years in B2B SaaS marketing, with a proven track record in performance marketing, lead generation, and content strategy.
- **Language Skills**:

- **German (C2)**: Fluent or native-level proficiency is essential to communicate effectively with clients.
- **English (C1)**: Proficient for collaboration and campaign execution.
- **Strategic & Hands-On Skills**: Ability to craft marketing strategies, execute campaigns, and manage marketing funnels.
- **Creative Edge**: Strong expertise in developing engaging content and managing innovative campaigns.
- **Bonus Points**: Knowledge of graphic design tools or prior exposure to ClimateTech and sustainability trends.

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