Head of Campaigns

vor 2 Wochen


Berlin, Deutschland MPB Vollzeit

MPB is seeking a Head of Campaigns with experience in executing integrated campaigns across multiple European markets. Reporting to the Regional Head of Brand Marketing for Europe and working collaboratively with our global marketing senior team, you will play a lead role in shaping and implementing the campaign strategy to deliver on our acquisition and brand goals in Europe.
This is a key marketing leadership role, requiring strong understanding of our business, our customers, and of the platforms, channels and approaches that will enable us to reach key audiences and differentiate our brand.

This position is based in our Berlin office for 2 days per week, with the rest of the time spent working remotely

**What you’ll be doing**
- Bringing to life the MPB brand through meaningful marketing activity that opens up new opportunities and makes photography, videography and visual storytelling more accessible and inclusive for everyone.
- Identifying, developing and overseeing campaign strategy as well as programs and activations designed to extend our brand marketing goals, and strengthen our market position
- Establishing priorities for European campaigns and ensuring alignment with business goals, proactively providing regular feedback and coaching.
- Collaborating with research and analytics teams to understand our European customers in multiple markets in order to deliver insights-driven, targeted plans.
- Overseeing European campaigns, partnerships, experiences, social media and PR execution, as well as European localisation and deployment of global campaigns.

**Skills you’ll need**
- Significant experience leading and executing European marketing activity across multiple awareness and consideration channels
- Demonstrated ability to manage a team of marketing professionals, including briefing, development, mentoring and performance feedback.
- Track record of campaign operations excellence.
- Strong interpersonal and collaboration skills for working in a global and cross-functional team environment.
- Strong tech and data knowledge.
- Strong knowledge of English and another European language (preferably German).

**Even Better If**
- Experience with circular, recommerce or marketplace brands
- Knowledge of photography and videography equipment and motivations, behaviours and interests of visual storytellers

**Benefits**

We support our staff and their careers in every way we can and we offer the following benefits:

- 28 days holiday
- MPB Workplace Pension
- BVG ticket discount
- Dog friendly office
- Fresh fruit
- Fresh coffee
- Your birthday Lay-in
- Regular social events



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