Senior Insights Manager for German Market Campaigns
vor 2 Wochen
About eBay
eBay is a leading global commerce platform where millions of buyers and sellers connect to exchange goods and services. As a company, we're committed to innovation and pushing boundaries in the e-commerce industry.
Our mission is to create economic opportunity for all by connecting people and communities through our platform. We strive to foster an inclusive and diverse work environment where everyone can bring their unique selves to work and thrive.
We're currently seeking a Senior Insights Manager to join our Marketing Insights team in Germany. This role will be based in Dreilinden and report directly to the Head of Global Campaign Insights.
What You'll Accomplish- Lead end-to-end brand campaign insight work for the German market across various campaigns.
- Identify relevant insights about the German consumer and culture to inspire creative development.
- Collaborate with the Brand team on creative briefs and campaign strategies within the market.
- Conduct research that guides creative development, campaign measurement, and media optimization.
- Build compelling storylines that illuminate opportunities and threats to creative and media planning.
- Build positive relationships with cross-functional business partners and agency partners.
- 7+ years of experience in a Consumer Insights role, focusing on marketing campaign insights and measurement.
- Strong background in campaign development research, advertising pre-testing, campaign in-market measurement, and media measurement research.
- Positive attitude, flexibility, and resilience in fast-paced environments with tight timelines.
- Linguistic skills: fluent in English and German.
- Collaborative approach with excellent communication and presentation skills.
We offer a competitive salary of $120,000 - $150,000 per year, depending on experience, as well as additional benefits and perks. If you're passionate about using data-driven insights to drive business growth and have a love for infusing cultural nuances into marketing campaigns, we'd love to hear from you
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