Digital Marketing Strategist
vor 4 Wochen
We are seeking a highly skilled and passionate Senior Manager – Digital Marketing to join our growing team at iGroove AG. In this pivotal role, you will design and execute comprehensive digital marketing strategies that elevate our artists' presence and drive their success across digital platforms.
- Strategic Campaign Development: Collaborate with artists, managers, and internal teams to create and implement robust digital marketing strategies that engage and expand our audience base.
- Social Media Management: Develop and oversee innovative social media strategies across platforms such as TikTok, Instagram, YouTube, Facebook, and emerging channels, ensuring consistent and impactful brand messaging.
- Creator & Influencer Partnerships: Identify and establish partnerships with creators and influencers to amplify our artists' reach and foster authentic connections with fans.
- Content Strategy & Planning: Lead content planning initiatives, ensuring a steady stream of high-quality, engaging content that highlights our artists' unique talents and stories.
- Data-Driven Insights: Work with the insights team to conduct digital health checks, analyze audience and performance data, and generate actionable reports to inform strategic decisions.
- Audience Growth & CRM: Develop and execute strategies for database growth and customer relationship management, utilizing email marketing, community platforms, and messaging services to nurture fan engagement.
- Paid Advertising Expertise: Manage and optimize paid marketing campaigns using tools such as Facebook Business Suite, TikTok Ads, Google Ads, and other relevant platforms to maximize ROI and campaign effectiveness.
- Creative Execution: Work closely with content producers, creative directors, videographers, photographers, editors, and designers to deliver compelling digital content that resonates with target audiences.
- Industry Trends & Innovation: Stay abreast of the latest digital and technological trends, exploring opportunities for integration with areas like AI, gaming, and fitness to keep our marketing strategies fresh and forward-thinking.
- Relationship Building: Serve as a key representative of the iGroove digital marketing team, fostering strong relationships with artist managers and the broader music community as a trusted expert in digital marketing.
iGroove AG is revolutionizing the music distribution landscape by empowering artists to reach global audiences with ease and efficiency. As a dynamic and innovative startup, we blend cutting-edge technology with deep industry expertise to provide unparalleled support to musicians across all genres. Our mission is to amplify the voices of artists worldwide, fostering a vibrant and inclusive music community.
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