Digital Marketing Strategist
vor 4 Wochen
About the Role:
We are seeking a highly skilled Digital Marketing Strategist to join our team at Wayfair. As a key member of our marketing team, you will be responsible for developing and executing digital marketing strategies that drive business growth and customer engagement.
Key Responsibilities:
* Develop and implement digital marketing campaigns across multiple channels, including Google, Meta, Pinterest, and Apple
* Manage a multi-million dollar monthly advertising budget to maximize customer lifetime value and drive long-term profit
* Operate world-class tools to build out campaigns, adjust performance, and optimize ROI
* Collaborate with Ad Tech, Data Science, Engineering, Storefront, and Business Intelligence teams to architect innovative products that enhance business value and customer delight
Requirements:
* Bachelor's degree in a quantitative field of study, such as math, sciences, engineering, economics, or business
* Prior experience in digital marketing, management consulting, startup/tech, finance, and/or strategy with an analytical emphasis
* Strong business acumen, hunger for driving results, and improvement-driven mindset
* Strong quantitative analytics skills with a technical lean, including SQL, GBQ, Python, and R knowledge
* Excellent critical thinking and stakeholder management skills
About Wayfair:
Wayfair is one of the world's largest online destinations for the home. We're reinventing the way people shop for their homes through industry-leading technology and creative problem-solving. If you're looking for rapid growth, constant learning, and dynamic challenges, then you'll find that amazing career opportunities are waiting for you at Wayfair.
Equal Opportunity Employer:
Wayfair is an equal opportunity employer. We do not discriminate on the basis of race, color, ethnicity, ancestry, religion, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, genetic information, or any other legally protected characteristic.
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