Category Insights Specialist
vor 4 Wochen
Job Overview
We are seeking a skilled Category Insights Specialist to join our team at Lotus Bakeries. As a Category Insights Specialist, you will be responsible for analyzing category/core range performance by utilizing available market & macro-environment data/insight: retail panel data (IRI/Circana, Nielsen), household/shopper panel data (Gfk), customer insights, bespoke Lotus Bakeries' consumer/shopper research.
Key Responsibilities
- Track and evaluate Lotus performance vs competitors, deducing right learnings to be applied within the internal plans (Volume/Value/ROS/WD/promotional effectiveness/etc.)
- Identify current & future category segment dynamics & trends, that may affect Lotus Biscoff and our Natural Foods brands and quantification of potential impacts on our categories, customers and brands
- Ensure a best in class approach on data analytics by constantly seeking out & applying latest techniques together with the Category Development Manager
- Create & present compelling category stories to our retailers in order to bring our Lotus and Natural foods brands further instore in terms of category / segment / assortment /shelf placement / promotions
- Establishing and building of long-term relationships with relevant German trade partners to strengthen the role as preferred supplier and provide relevant category insights, recommendations on shelf structure, assortment, new listings and promotional support
- Involvement into sharing all analytical insights with the relevant internal stakeholders to support shaping the Commercial (Account) Plan together with the (Sales) team
Requirements
- University degree (Masters/Bachelor) in economics, marketing or equivalent
- Minimum 2 years working experience in a Category Management/data analysis or similar function for food/FMCG brands, GS1 Category Management certificate preferred
- Knowledge of the German trade landscape
- Proven experience of converting large amounts of raw data into actionable insights with proven commercial benefits with particular experience on retail/household/shopper data (IRI/Circana, Nielsen, GfK)
- Excellent numerical accuracy with attention to detail;
- Profound conceptual skills turning insight into compelling trade and category stories
- Fluent in German (full professional proficiency), strong understanding of English (written and spoken)
Personal Qualifications
- You are a team player, approachable, pro-active, positive and strong communicator
- You have a great passion for data insights and the ability to persuade others of your ideas
- You promote an hands-on mentality, working independently with organization skills
- You show strong ownership for your tasks and projects to progress and achieve results
- You enjoy working successfully in a small, highly networked team and dynamic environment
- You want to take an active role in identifying and shaping today's and future potentials of the business
- You are passionate about our brands and want to become a brand ambassador
-
Category Insights Specialist
vor 4 Wochen
Düsseldorf, Nordrhein-Westfalen, Deutschland Lotus Bakeries VollzeitCategory Insights SpecialistAs a Category Insights Specialist at Lotus Bakeries, you will be responsible for analyzing category/core range performance by utilizing available market & macro-environment data/insight. This includes retail panel data (IRI/Circana, Nielsen), household/shopper panel data (Gfk), customer insights, and bespoke Lotus Bakeries'...
-
Category Insights Specialist
vor 4 Wochen
Düsseldorf, Nordrhein-Westfalen, Deutschland Lotus Bakeries VollzeitJob DescriptionAs a Category Insights Specialist at Lotus Bakeries, you will be responsible for analyzing category/core range performance by utilizing available market & macro-environment data/insight. This includes retail panel data (IRI/Circana, Nielsen), household/shopper panel data (Gfk), customer insights, and bespoke Lotus Bakeries' consumer/shopper...
-
Category Insights Specialist
vor 4 Wochen
Düsseldorf, Nordrhein-Westfalen, Deutschland Lotus Bakeries VollzeitJob DescriptionAs a Category Insights Specialist at Lotus Bakeries, you will be responsible for analyzing category/core range performance by utilizing available market & macro-environment data/insight. This includes tracking and evaluation of Lotus performance vs competitors, deducting right learnings to be applied within the internal plans. You will also...
-
Category Insights Specialist
vor 4 Wochen
Düsseldorf, Nordrhein-Westfalen, Deutschland Lotus Bakeries VollzeitWe are strengthening our team with a Category Analyst to perform in-depth interrogation of category, brand & customer data across multiple categories and develop compelling trade sell stories together with the Category Development Manager.In this role, you will bring alive our category data by providing market insights, identify potentials and deriving...
-
Category Insights Specialist
vor 1 Monat
Düsseldorf, Nordrhein-Westfalen, Deutschland Lotus Bakeries VollzeitJob Title: Category AnalystJob Summary:We are seeking a highly skilled Category Analyst to join our team at Lotus Bakeries. As a Category Analyst, you will be responsible for analyzing category/core range performance by utilizing available market & macro-environment data/insight. You will track and evaluate Lotus performance vs competitors, deducing right...
-
Senior Category Specialist
vor 3 Wochen
Düsseldorf, Nordrhein-Westfalen, Deutschland Coolblue VollzeitUnser Angebot:Bei Coolblue suchst du nach einer Herausforderung im Einkauf? Wenn ja, bist du bei uns genau richtig! Als Senior Category Specialist bei Coolblue erwarten dich viele interessante Aufgaben im Bereich des Einkaufs. Deine Aufgaben:- Du analysierst die Marktentwicklung und identifizierst Möglichkeiten zum Wettbewerbsvorteil- Du entwickelst und...
-
Category Expert
vor 4 Wochen
Düsseldorf, Nordrhein-Westfalen, Deutschland Picnic VollzeitAt Picnic, we're revolutionizing the grocery shopping experience with our innovative and sustainable concept. As a Category Expert, you'll play a crucial role in shaping and optimizing our product portfolio. Your expertise and passion for food, combined with strong customer focus, will drive the development of a well-balanced assortment.Key...
-
Category Expert
vor 4 Wochen
Düsseldorf, Nordrhein-Westfalen, Deutschland Picnic VollzeitAt Picnic, we're revolutionizing the grocery shopping experience with our innovative and sustainable concept. As a Category Expert, you'll play a key role in shaping and optimizing our product portfolio. Your expertise and passion for food, combined with strong customer focus, will drive the development of a well-balanced assortment. Your focus will be...
-
Category Specialist
vor 1 Monat
Düsseldorf, Nordrhein-Westfalen, Deutschland Picnic VollzeitAbout PicnicWe're a fast-growing company revolutionizing the grocery shopping experience with our innovative and sustainable concept. Our team is passionate about delivering exceptional customer experiences and driving business growth.Job SummaryWe're seeking a skilled Category Associate to join our team and contribute to the development and optimization of...
-
Category Specialist
vor 4 Wochen
Düsseldorf, Nordrhein-Westfalen, Deutschland Picnic VollzeitAt Picnic, we're revolutionizing the grocery shopping experience with our innovative and sustainable concept. As part of our scale-up phase, we're looking for a Category Associate to join our team and contribute to the growth of our business in Germany.About the RoleThe Category Associate will play a key role in shaping and optimizing our product portfolio....
-
Leiter:in für Verbraucher- und Shopper-Insights
vor 4 Wochen
Düsseldorf, Nordrhein-Westfalen, Deutschland teekanne VollzeitDeine Rollen - Deine Aufgaben:Entwicklung eines umfassenden Verständnisses für Verbraucher, Shopper und den MarktAnalysieren und Zusammenfassung von Erkenntnissen aus verschiedenen Quellen/Datenpunkten und Umwandlung derselben in wesentliche Schlussfolgerungen und strategische HandlungsempfehlungenConsultant & Coach für die Bereiche Produktmanagement,...
-
Category Management Specialist
vor 3 Wochen
Düsseldorf, Nordrhein-Westfalen, Deutschland The Kraft Heinz Company VollzeitAbout the PositionWe are looking for a highly skilled Category Management & Trade Marketing Lead to join our team at The Kraft Heinz Company in Düsseldorf, Germany.This role is responsible for aligning our category marketing strategy with retailer strategies, converting brand & innovation initiatives into strong sell-in stories, and acting as a key contact...
-
Strategic Marketing Insights Specialist
Vor 6 Tagen
Düsseldorf, Nordrhein-Westfalen, Deutschland Circana VollzeitAbout the RoleAs a Strategic Marketing Insights Specialist at Circana, you will be an integral part of our EMEA&APAC Media&Analytics Solutions Delivery team. Your primary objective will be to support primarily FMCG (occasionally General Merchandise) manufacturer and retailers with their growth plans by analyzing the impact of their in-store sales and...
-
Leiter:in Verbraucher- und Shopper-Insights
vor 4 Wochen
Düsseldorf, Nordrhein-Westfalen, Deutschland teekanne VollzeitDeine RolleAls Leiter:in Verbraucher- und Shopper-Insights bei Teekanne übernimmst du eine wichtige Funktion im Bereich der Marktforschung und -analyse. Deine Aufgabe besteht darin, ein tiefes Verständnis für Verbraucher und Shopper zu entwickeln und dieses Wissen in strategische Handlungsempfehlungen umzusetzen.Deine AufgabenEntwicklung eines umfassenden...
-
Senior Category Manager
vor 4 Wochen
Düsseldorf, Nordrhein-Westfalen, Deutschland Picnic VollzeitAt Picnic, we're revolutionizing the grocery shopping experience with our innovative and sustainable concept. As a Senior Category Manager, you'll play a key role in shaping and optimizing our assortment portfolio. Your expertise in the food industry, combined with strong customer focus, will drive the development of a well-balanced product range.Key...
-
Leiter:in Verbraucher- und Shopper-Insights
vor 4 Wochen
Düsseldorf, Nordrhein-Westfalen, Deutschland teekanne VollzeitDeine Rollen - Verantwortungsbereich:Entwicklung eines umfassenden Verständnisses für Verbraucher und ShopperAnalysieren und Zusammenfassung von Erkenntnissen aus verschiedenen Quellen und DatenpunktenConsultant und Coach für Produktmanagement, Vertrieb und Shopper MarketingÜberarbeitung des Innovation-Insights-Prozesses und Erstellung von...
-
Category Associate
vor 4 Wochen
Düsseldorf, Nordrhein-Westfalen, Deutschland Picnic VollzeitAt Picnic, we're revolutionizing the grocery shopping experience with our innovative and sustainable concept. As a Category Associate, you'll play a key role in shaping and optimizing our product portfolio. Your focus will be on:Key ResponsibilitiesWorking closely with the Category Team to develop and refine our product range, ensuring it meets customer...
-
Beauty Industry Promotions Specialist
vor 4 Wochen
Düsseldorf, Nordrhein-Westfalen, Deutschland Sephora VollzeitAbout the Role:We are seeking a highly skilled Promotion Specialist to join our team at Sephora. As a key member of our marketing team, you will be responsible for planning and coordinating promotional activities across all channels, including financial simulations and analysis of customer insights.Main Responsibilities:Develop and implement promotional...
-
Senior Marketing Analytics Specialist
vor 4 Wochen
Düsseldorf, Nordrhein-Westfalen, Deutschland Nielsen VollzeitAbout the RoleWe are seeking a highly skilled Senior Marketing Analytics Specialist to join our Marketing Effectiveness practice at Nielsen. As a key member of our team, you will work closely with clients to help them assess the impact of their marketing activities and make data-driven decisions to drive business growth.As a Senior Marketing Analytics...
-
Category Manager CAPEX
vor 4 Wochen
Düsseldorf, Nordrhein-Westfalen, Deutschland Intersnack VollzeitAbout the Role:We are seeking a highly skilled Category Manager CAPEX & MRO to join our Intersnack Procurement team. As a key member of our team, you will be responsible for the assigned categories for maintenance materials and services, capital equipment, building, infrastructure, and installation services.Key Responsibilities:Support the development and...