Category Management Specialist

vor 2 Wochen


Düsseldorf, Nordrhein-Westfalen, Deutschland The Kraft Heinz Company Vollzeit

About the Position

We are looking for a highly skilled Category Management & Trade Marketing Lead to join our team at The Kraft Heinz Company in Düsseldorf, Germany.

This role is responsible for aligning our category marketing strategy with retailer strategies, converting brand & innovation initiatives into strong sell-in stories, and acting as a key contact to our retail sales teams.

Key Responsibilities

  • Manage a team of 3 Category Management professionals, 1 Trade Marketing professional, and 1 intern
  • Define the retail channel & customer strategy aligned with the marketing strategy and shopper needs
  • Analyze market data to understand risks and opportunities for each account
  • Create sell-in support material to engage Kraft Heinz sales teams and its customers for the category initiatives
  • Act as consultants on key category projects such as range reviews and strategic planning
  • Create an annual trade marketing strategy and drive all related shopper activations across all categories and customers

Qualifications

  • University degree in Management or Economics
  • At least 5 years of experience in Category Management, Trade or Shopper Marketing within the FMCG sector
  • Meaningful experience in leading, mentoring, and developing multiple team members
  • Very good software skills (Gfk SimIT, Circana)
  • Fluent in German and English – mandatory

Professional Attributes

  • Curiosity, positivity, and passion
  • Persistence
  • Resilience
  • Commercial competence

What We Offer

  • A fast-track career that just a few other companies can offer
  • A competitive salary and excellent bonus structure (above market average)
  • Flexible working hours in a hybrid working model
  • Attractive social benefits & employee benefits (e.g. company pension scheme, capital-forming benefits, corporate benefits and much more)

The position is limited to one year.

Our Recruitment Process

After your application has been reviewed, you will have an initial phone call with the Talent Acquisition team. If this is positive, you will conduct the following interviews:

  • Commercial Lead and HR Business Partner
  • Online test
  • Managing Director DACH and Head of HR

Everything positive? Then everything is ready for your offer.

Location(s)

Düsseldorf

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