Brand Management Specialist
Vor 4 Tagen
About Haleon
We are a world-leading consumer health company, shaped by all who join us. Our goal is to improve everyday health for billions of people by growing and innovating our global portfolio of category-leading brands.
Your Role at Haleon
As a Brand Management Specialist, you will be responsible for achieving key performance indicators in alignment with set objectives. You will implement the brand strategy and marketing plan for the next three years, encompassing portfolio management, innovation, and media planning with a strong emphasis on digital channels.
Key Responsibilities
- Track and analyze performance across market trends, competitive activities, and brand metrics
- Manage the Advertising & Promotion (A&P) budget
- Cross-functional team work & project management, with special focus towards shopper & customer marketing, sales, expert marketing and finance
Requirements
- University degree in Marketing, Brand Management, Economics or similar
- Approx. 2 years of Marketing/Brand/Innovation Management experience, ideally gained in FMCG
- Fluency in both German and English (written & spoken)
- Confident handling of MS Office programs, especially Excel and PowerPoint
- Strong analytical and operational marketing skills & a strong sense of accountability for projects
What We Offer
- Hybrid working model with regular on-site presence and flexibility to work from home
- Travel allowance for commute to the office
- Employee offers with discounts on shopping, sports, and events
- Company sports groups for team-building and wellness
- Opportunities for further training and development
About Our Culture
We strive to create an inclusive environment that celebrates our unique perspectives, generates curiosity, and promotes fair and equitable outcomes for everyone. We believe in an agile working culture for all our roles and encourage flexibility and work-life balance.
Equal Opportunity Employer
Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.
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