Field and Channel Marketing Manager, DACH
Vor 5 Tagen
We are seeking a highly skilled Field and Channel Marketing Manager to join our team at IGEL Technology. As a key member of our marketing team, you will be responsible for developing and executing strategic marketing plans to drive pipeline growth and revenue across the DACH region.
Key Responsibilities- Develop and execute high-performing marketing strategies to achieve business objectives across the DACH region.
- Deliver comprehensive quarterly and annual growth marketing plans for new lead and pipeline generation and joint partner marketing.
- Plan, deliver, and measure joint partner marketing programs and campaigns to support channel strategy and sales goals.
- Report on all marketing campaigns and activities, including KPIs and ROI on a weekly and quarterly basis.
- Collect proofs of performance, including registration and attendee lists, associated marketing activity costs, and submit invoices for payment.
- Track and quantify the performance and effectiveness of programs to make data-driven decisions and increase ROI of initiatives.
- Work closely with Sales Leaders, ISRs, SDRs, Channel teams, and partner ecosystem to achieve opportunity and revenue goals.
- Lead co-marketing efforts with key alliance partners to expand IGEL's reach within target accounts across multiple industries.
- Monitor lead follow-up and conversions to opportunities to build a solid pipeline within all regions and focused industry verticals.
- Marketing or related degree with 3+ years of hands-on experience.
- Extensive knowledge of channel strategy and enablement programs.
- Demonstrated marketing skills and ability to deliver measurable results.
- Working knowledge of CRM and marketing automation tools such as Act-On, Microsoft Dynamics, or similar.
- Ability to travel (20%).
- 5+ years' experience in technology marketing with a strong emphasis on channel and field marketing.
- Deep understanding of all modern demand generation channels and when to deploy each type of activity for maximum effectiveness.
- Understanding of VDI, DaaS, and other virtualization technologies.
- Account-based marketing experience is a plus.
- Extensive experience in executing integrated campaigns with a demonstrated track record of exceptional achievement in field marketing for high-tech B2B companies.
IGEL Technology is a leading provider of endpoint management solutions. We are committed to transforming the way the world works by creating better outcomes for people, organizations, and our planet. We deliver on achieving this vision by having the best people, an innovative product, and a plan delivered with passion.
We are looking for a talented and motivated individual who shares our vision and is passionate about marketing and sales. If you are a strategic growth professional with a proven track record of success in field and channel marketing, we encourage you to apply for this exciting opportunity.
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