Influencer Marketing Specialist

vor 1 Woche


Berlin, Berlin, Deutschland BRUNA The Label Vollzeit
About the Role

We are seeking a highly skilled Influencer Marketing Manager to join our team at BRUNA The Label. As a key member of our marketing team, you will be responsible for developing and executing influencer marketing strategies that drive brand awareness and customer acquisition.

Key Responsibilities
  • Identify and Acquire Influencers: Research, identify, and acquire potential brand ambassadors for our jewelry brand, both in the DACH region and globally.
  • Campaign Management: Develop and execute influencer marketing campaigns, including budget negotiations and collaboration with influencers.
  • Performance Analysis: Create detailed campaign reports based on relevant KPIs, identify optimization potential, and ensure knowledge management.
  • Team Collaboration: Work closely with our marketing team to drive influencer marketing as a performance channel and contribute to growing numbers of new customers.
  • Process Improvement: Question existing structures and processes, and bring in new ideas to further improve our influencer marketing efforts.
  • Industry Analysis: Continuously observe and analyze the industry, and bring in new approaches to stay ahead of the competition.
Requirements
  • Experience: At least 2 years of professional experience in influencer marketing, preferably at a brand, agency, or platform.
  • Education: Successfully completed a degree in digital marketing, social media marketing, business administration, or a related field.
  • Skills: Relevant experience with measurable new customer acquisition in influencer marketing, dealing with common social media platforms, budgeting social media campaigns, and using influencer tools and databases.
  • Language: Fluency in German and English, both spoken and written.
About BRUNA The Label

BRUNA The Label is a fast-growing D2C e-commerce startup that creates conscious, long-lasting, and exceptional jewelry that is kind to the planet. We value personal responsibility, trust, and transparency, and we empower our team members to take ownership of their work.

What We Offer
  • Growth and Personal Responsibility: Become part of a team where every member has the opportunity to take responsibility and contribute to our growth.
  • Empowerment and Openness: Our collaboration is based on personal responsibility, trust, and transparency, and we value hiring and supporting exceptional talent.
  • Alignment with Our Values: Our values are at the heart of our actions, and we prioritize learning and growth, collaboration, personal responsibility, and transparency.
  • Investing in Your Growth: We support your professional development through coaching sessions, an annual learning budget, and opportunities to expand your skills.
  • Flexibility and Trust: We work remotely, and we trust you to manage your time and resources effectively.


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