Product Marketing Manager
Vor 7 Tagen
HRS Group is a pioneering company in the business travel industry, dedicated to elevating every stay through innovative technology.
Job SummaryWe are seeking a highly skilled Product Marketing Manager to contribute to the positioning of our AI-powered platform in the competitive marketplace. As a key member of our team, you will be responsible for creating demand among future customers and driving adoption of existing customers.
Key Responsibilities- Develop effective positioning strategies to communicate the value proposition to the target B2B audience.
- Conduct market research, analyze data, and identify customer needs to tailor marketing strategies that resonate with B2B customers.
- Create compelling product messaging and sales collateral for different marketing channels.
- Collaborate with cross-functional teams, including product management, sales, and marketing communications, to ensure successful product launches and campaigns.
- Analyze data, monitor marketing performance metrics, and use insights to make informed decisions and continuously optimize marketing efforts for better results.
- Several years of experience in a product marketing role for an AI-powered data intelligence and predictive analytics solutions, SAAS or B2B company.
- Ability to develop effective positioning strategies to communicate the value proposition to the target B2B audience.
- Proficiency in conducting market research, analyzing data, and identifying customer needs to tailor marketing strategies that resonate with B2B customers.
- Excellent written and verbal communication skills to create compelling product messaging and sales collateral for different marketing channels.
- Strong teamwork and collaboration skills to work effectively with cross-functional teams.
- Ability to analyze data, monitor marketing performance metrics, and use insights to make informed decisions and continuously optimize marketing efforts for better results.
- Fluent in English.
This is an exciting opportunity to join a global network of a globally united and mutually responsible 'Tribe of Intrapreneurs' that is passionately dedicated to renew the travel industry and while doing so reinvent the ways how businesses stay, work and pay.
Our entrepreneurial driven environment of full ownership and execution focus offers you the playground to contribute to a greater mission, while growing personally and professionally throughout this unique journey.
What We Offer- Attractive remuneration in line with the market.
- Fixed monthly salary.
- All necessary work equipment and mobility.
- Annual or multi-year bonus.
Location: Remote EU, but must be flexible to travel to our HQ in Cologne on occasion.
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