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Senior Brand Marketing Manager

vor 2 Monaten


Eschborn, Hessen, Deutschland Techem Vollzeit
Job Description:

Key Responsibilities:

  • Develop and implement brand and segment strategies to drive business growth.
  • Manage and execute marketing projects and initiatives, leveraging data and analytics to inform decision-making.
  • Stay up-to-date on market trends and competitor analysis to inform marketing strategies.
  • Lead the development and execution of brand and segment-specific marketing campaigns.
  • Design and implement effective marketing materials and campaigns to engage target audiences.
  • Monitor and evaluate the success of marketing initiatives and make data-driven decisions to optimize results.
Requirements:

Qualifications and Experience:

  • Minimum 3 years of experience in brand marketing or a related field.
  • Proven expertise in developing and executing brand strategies, from concept to execution.
  • Excellent communication and presentation skills to effectively collaborate with cross-functional teams.
  • Strong analytical skills, with the ability to interpret data and drive business decisions.
  • Fluency in German and English, with the ability to communicate effectively in both languages.
About Techem:

Company Overview:

Techem is a leading company in the digitalization of the energy transition in buildings. We offer a dynamic and innovative work environment, with opportunities for professional growth and development.

Benefits:

  • Flexible working hours and mobile work options.
  • A modern and comfortable work environment.
  • Free water, fair trade coffee, and tea at all sites.
  • Excellent travel connections to our headquarters in Eschborn.
  • A wide range of benefits, including a company laptop, travel allowance, and capital-forming benefits.
Personal Development:

Opportunities for Growth:

At Techem, we believe in the importance of continuous learning and development. We offer a range of opportunities for professional growth, including our systematic development program "STEP" and a varied seminar program within the scope of our "Techem Academy".