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Digital Performance Marketing Lead
vor 3 Wochen
- Strategic Development: Craft and implement robust online performance marketing initiatives across various platforms, including search engines, social media, and programmatic advertising, aimed at achieving defined performance indicators.
- Campaign Oversight: Manage the complete lifecycle of digital marketing campaigns, ensuring alignment with broader marketing goals from inception to execution.
- Performance Analysis: Evaluate campaign metrics to uncover trends and insights, refining strategies to enhance return on ad spend (ROAS), cost per acquisition (CPA), and other critical performance measures.
- Financial Stewardship: Efficiently manage and distribute budgets across different marketing channels to maximize return on investment (ROI).
- Collaborative Efforts: Partner with diverse teams, including content creators, designers, and product managers, to maintain consistent messaging and branding throughout all marketing activities.
- Industry Awareness: Stay informed about market trends, new technologies, and platform advancements to keep our marketing strategies innovative.
- Team Development: Mentor junior marketing professionals, promoting a culture of ongoing learning and enhancement.
- Experience: A minimum of 5-7 years in online performance marketing, demonstrating a successful history of managing and optimizing extensive campaigns.
- Expertise: Comprehensive knowledge of digital marketing channels, including search, social media, display, and programmatic advertising. Proficient in tools like Google Analytics, Google Ads, and Facebook Business Manager.
- Analytical Proficiency: Strong analytical capabilities to convert complex data into actionable strategies.
- Strategic Insight: Ability to approach challenges with a strategic mindset while maintaining a focus on execution details.
- Communication Skills: Exceptional verbal and written communication abilities, capable of clearly conveying ideas and strategies to stakeholders at all levels.
- Adaptability: Thrive in a fast-paced, dynamic environment while managing multiple projects effectively.
- Educational Background: Bachelor's degree in Marketing, Business, or a related field; a Master's degree or relevant certifications are advantageous.
- Bonus Qualifications: Experience in the Asian market, startup or high-growth environments, familiarity with email marketing tools, digital marketing certifications, technical knowledge, and interest in the automotive or energy sectors.
- Flexible working hours.
- Remote work culture.
- Flat organizational structure with an open feedback environment.
- Opportunities for professional development with creative freedom.
- Engage in shaping the future of the circular battery industry and contribute to the green energy transition.
Circunomics GmbH, founded in 2019, is at the forefront of battery lifecycle management solutions. The company is dedicated to fostering a circular battery economy, maximizing each stage of battery life. With a focus on innovative predictive analytics and a B2B marketplace, Circunomics encourages the automotive industry and recyclers to adopt more sustainable practices.
Through its AI-driven marketplace, Circunomics facilitates the trading of battery cells, modules, and packs, providing users with detailed insights into their assets. The company is committed to simplifying lifecycle management for its clients, ensuring a seamless transition from first-life applications in the automotive sector to second-life usage in energy solutions.
Supported by notable investors and partners, Circunomics is poised for growth and expansion, with plans to broaden its operations internationally.
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