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Global Demand Generation Specialist

vor 2 Monaten


Berlin, Berlin, Deutschland LeanIX Vollzeit

About the Role

We are seeking a highly skilled and experienced Senior Campaign Manager to join our team at LeanIX. As a key member of our marketing team, you will be responsible for developing and executing integrated demand generation campaigns globally to deliver qualified leads into the sales pipeline.

Key Responsibilities

  • Develop and collaborate on executing integrated demand generation campaigns globally to deliver qualified leads into the sales pipeline.
  • Collaborate with multiple stakeholders, including Field Marketing, Product Marketing, Digital, and Content, to ensure successful campaign execution across all channels.
  • Monitor and optimize campaigns and programs, reporting on ROI and pipeline, and identifying and developing demand gen content aligned to the buyer journey.
  • Work in an agile workplace with a dynamic international team.

Requirements

  • +5 years of experience in a similar role with a focus on developing multi-channel campaigns.
  • Experience with responsibility of marketing strategy built on content and coordinating multiple stakeholders.
  • Demonstrated experience working on integrated marketing campaigns.
  • Knowledge of Pragmatic Product Marketing and/or Sirius Decisions framework is a plus.
  • Understanding of Enterprise Architecture and/or Cloud Native technologies and SaaS, able to communicate these topics to ensure audience success.
  • Skilled role model with a track record of managing multiple projects with intertwining deadlines while staying focused on the details.

About LeanIX

LeanIX is a market leader for enterprise architecture management (EAM), driving the modernization of IT landscapes and continuous business transformation. Our software-as-a-service solutions empower organizations to create transparency, enabling them to visualize, assess, and manage the transition towards their target IT architecture. By offering a data-driven and automated approach enhanced with AI, LeanIX helps organizations make sound decisions and collaborate more effectively. We serve over 1,000 companies globally across various industries, including more than 10% of the Fortune 500 and half of the German DAX 40.

What We Offer

We offer a great place to work, with colleagues from dozens of countries jointly making our vision a reality. We believe in transparent communication, personal development, a diverse workforce, innovation, and creating ideas that prove useful. Our world-class team deserves the best software stack money can buy. We have a Hybrid Work Mode, which means you work remotely from your home office and work from one of our offices. Next to that, we have great benefits for you.

Equal Opportunity Employer

We are committed to being an equal opportunity employer. Diversity is vital to driving the growth and success of our company. If you need an equitable interview process alternative, please let our team know. You will be treated with the utmost respect and confidentiality.