Market Awareness Specialist, Central and Eastern

vor 7 Monaten

Frankfurt am Main, Deutschland Aveva Vollzeit

AVEVA is a global leader in industrial software. Our cutting-edge solutions are used by thousands of enterprises to deliver the essentials of life - such as energy, infrastructure, chemicals and minerals - safely, efficiently and more sustainably.

We’re the first software business in the world to have our sustainability targets validated by the SBTi, and we’ve been recognized for the transparency and ambition of our commitment to diversity, equity, and inclusion. We’ve also recently been named as one of the world’s most innovative companies.

If you’re a curious and collaborative person who wants to make a big impact through technology, then we want to hear from you Find out more at

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Position: Market Awareness Specialist, Central and Eastern Europe

Location: Frankfurt, Germany

The Job
- Responsible for executing the organization’s communication strategy at the market-level. This person supports the market as the communication advisor and strategist working directly with the global public relations, analyst relations, social, and corporate brand strategy functions._
- Responsibilities- Design and lead AVEVA awareness program in priority new industries together with PR team, brand team-
- Develop key messaging for target industries together with industry marketing, analyst relations team, partners and alliance partners-
- Develop and execute local market communications strategy in coordination with the global brand and communications strategy-
- Oversee communications measurement for the local market, including share of voice against the competition and total reach-
- Running thought leadership in the local market-
- Support localization and execution of local public relations, analyst relations for the market-
- Work with social operations to develop local social media strategy and ensure governance-
- Coordinate with brand marketing to execute local brand advertising programs-
- Localize and promote content created from the global team at the local market-level-
- Support, organise and promote events in your local area in accordance with the local marketing plan-
- Forge a synergetic approach with corresponding market level peers for awareness, demand new logos and engagement for strategy and seamless executionSkills and Qualifications- Traditional influencer ecosystem (journalists, analysts, authors, etc.)-
- Social influencer ecosystem (bloggers, community leaders)-
- Social media best practices-
- Company brand/value proposition-
- Hands-on corporate public relations experience-
- Implementation of global brand guidelines-
- Manage communications to complex stakeholder groups for the local market-
- Execution of social strategies locally-
- Project management-
- Strong written / oral communications-
- Messaging and positioning-
- Objective-driven reporting-
- Digital nativeAVEVA is an Equal Opportunity Employer. We are committed to being an exemplary employer with an inclusive culture, developing a workplace environment where all our employees are treated with dignity and respect. We value diversity and the expertise that people from different backgrounds bring to our business.

Come and join AVEVA to create the transformative technology that enables our customers to engineer a better world.

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