Revenue Optimisation Lead

Vor 5 Tagen

Duesseldorf, Deutschland Dyson Vollzeit

**Summary**:
**Salary**:
Competitive

Team:
Planning and Retail Operations

**Location**:
Germany - Cologne Office

**About us**:
Dyson is a global technology company founded in 1993 with a unique philosophy - to solve problems that others ignore. The company is known for surprising new inventions that defy convention.

From the world's first bagless vacuum cleaner, to air purifiers/fans without rotor blades, to our hair styling products that enable professional styling at home just like at the hairdresser: We continue to develop relentlessly - our products inspire every technology fan and make household and co. an experience

Our culture is unique; The mindset is geared to constant change and Dyson’s pace brings constant challenge. Dyson suits people with the courage and resilience to find their own way, spotting opportunities where others don’t, and having the self-belief to persevere where others give up.

**About the role**:
Reporting to the Regional Demand & Sales Planning Director, the Regional Revenue Optimization Leader will play a key role in the overall market strategy of the company on a regional scale. You will work closely with cross-functional teams, including marketing, sales, finance, and supply to develop and execute market entry strategies and identify growth opportunities. Your primary focus will be on market analysis, strategic planning, and developing actionable insights to support the company's global growth objectives.

**Responsibilities**:

- Market Analysis: Conduct comprehensive market analysis to identify market trends, customer needs, and competitive landscape in the region. Gather and analyse data on market size, growth potential, customer segments, and emerging opportunities. Stay updated with industry developments, regulatory changes, and market dynamics that may impact the company's global strategy
- Revenue Management: Utilize revenue management techniques, such as demand forecasting, price elasticity analysis, and revenue optimization models, to maximize revenue and profitability across the region. Analyse market trends, customer behaviour, and historical data to identify pricing and revenue optimization opportunities. Monitor and adjust pricing strategies in response to changing market conditions.
- Product Positioning: Collaborate with marketing teams to optimize product positioning based on customer insights, competitive analysis, and pricing strategies. Develop strategies to enhance product value proposition and differentiation. Ensure alignment between pricing, marketing messaging, and product positioning
- Pricing Implementation: Work closely with sales and operations teams to ensure effective implementation of pricing strategies and policies. Develop pricing guidelines and train sales teams on pricing processes, discount structures, and negotiation strategies. Collaborate with finance and legal teams to ensure pricing compliance with regulations and guidelines
- Strategic Planning: Collaborate with senior leadership to develop the regional market strategy and business plans. Translate market insights into actionable strategies to drive growth and market expansion. Identify strategic initiatives, including market entry strategies, product portfolio expansion, and partnership opportunities, to capitalize on market potential. Align strategic plans with the company's overall vision and goals
- Sales and Revenue Forecasting: Collaborate with sales, finance, and demand planning teams to coordinate sales and revenue forecasts for the region. Analyse historical data, market trends, and business drivers to accurately forecast market demand and revenue projections. Monitor and report on actual performance against forecast
- Work closely with marketing teams to develop targeted portfolio strategies per region/market. Collaborate on the development of promotional activities to drive demand in markets
- Performance Analysis and Reporting: Track and analyse KPIs to measure the success of the regional strategies and initiatives (portfolio performance, new product launch, pricing strategy,). Prepare regular reports and presentations for senior management, highlighting performance trends, market insights, and strategic recommendations. Conduct post-implementation reviews to assess the effectiveness of market strategies and identify areas for improvement

**About you**:

- Bachelor's degree in business administration, marketing, finance, or a related field. A master's degree or MBA is a plus
- +7/8 years’ experience in sales with proven experience in sales, market strategy, revenue management, pricing, or related roles on a global scale
- Strong understanding of market analysis methodologies, strategic planning, revenue management techniques and pricing strategies
- Analytical mindset with excellent quantitative and data analysis skills
- Strong business acumen with the ability to translate market insights into actionable strategies, financial metrics, and P&L
- Excellent comm

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