global brand manager acne
vor 1 Monat
At Beiersdorf, we want to help people feel good about their skin – and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Labello. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment and society.
Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live a culture of inclusion, respect and trust that is strongly aligned with our values CARE, COURAGE, SIMPLICITY and TRUST. We embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.
Your TasksAs part of the international DERMOPURE team, based in Hamburg, you will report to the Global Associate Innovation Director for the category. You will be the team's expert in the acne market and consumer behavior. As a product development manager, you will lead the global strategy and execution for the core range, collaborating closely with the cross-functional core team, regional teams, and other cross-functional team members.
- Develop innovative products and concepts to drive franchise growth.
- Oversee and execute international launches and relaunches.
- Make marketing mix recommendations for product launches or relaunches, in collaboration with involved departments (digital, claims, finance, legal, medical, CMI, etc.).
- Design 360° campaigns with impactful big ideas and strong claims in collaboration with the Content Manager.
- Constantly interact with strategic regions and countries, support them, and ensure follow-up.
- Build short- and long-term vision and product pipeline.
- Provide proactive consultancy to countries.
- Continuously monitor consumer, dermatologist, and competitive needs and trends.
- Work closely with Medical Management, Shopper Customer Marketing and the Content Manager for an integrated strategy.
- Collect, compare, and analyze international data (consumer, market, competitor, country, digital, etc.), generate insights, and propose actions based on the analysis in close collaboration with the CMI manager for DERMOPURE
- Ensure and foster collaboration, information sharing, and best practices among all internal stakeholders.
- Regularly monitor and control the budget.
- Experience in dermo-cosmetics.
- Experience in the acne category is a plus.
- Master's degree
- Minimum of 3-5 years of experience in global marketing development.
- In-depth knowledge of the product innovation development process, technical understanding, and category expertise in skincare formulas.
- Strong analytical skills and a business approach to brands, with competitive and trend knowledge.
- Strong product sensibility and market curiosity
- Ability to build trusted relationships and effectively influence countries, agencies, and other internal and external stakeholders.
- Fluency in English, both spoken and written.
- Excellent written and verbal communication as well as presentation skills.
- YOUR SKILLS:
- Creative: Ability to start new projects and concepts from scratch with bold storytelling.
- Open-minded and curious: Interested in learning and understanding new market cultures to generate strong insights.
- Strategic: Capable of understanding and analyzing international market specificities and challenges.
- Resilient: Strong motivation and a positive attitude in the face of changes and project evolutions.
- Entrepreneurial spirit: Able to manage high levels of complexity. For you, a challenge is an opportunity, not a problem.
- Attentive to detail: Precision and excellence in execution are your strengths.
- Team player: Team-oriented with the ability to inspire others
We embrace Diversity and Inclusion and are committed to providing equal opportunities to all of our applicants – regardless of race, gender, age, religion and beliefs, sexual orientation and gender identity, disability, cultural, ethnic or national origins. We would therefore kindly ask you to include only information and data in your documents which are relevant for the assessment of your application (e.g. curriculum vitae, salary expectations, relevant references and certificates) and encourage you to upload your CV without a picture.
Have a look at our benefits: What we offer – Our Benefits | Beiersdorf
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