EMEA Channel Manager

Nordson Packaging , a global leader in leader in precision dispensing, fluid management, and related technologies, is seeking a highly motivated and talented EMEA Channel Manager (m/f/d) to join our team remote in Germany . We are committed to creating a diverse and inclusive workplace, and we are looking for candidates who share that same commitment.

Summary of the role

The EMEA Channel Manager (m/f/d) will be responsible for developing, managing, and optimizing the performance of channel partners (distributors, resellers, integrators) across the EMEA region. In addition the Inside Sales department will be part of the Channel Manager's responsibilities, addressing the bottom segment of the European Nordson Subsidiaries' Customer Portfolio. This role will work cross-functionally with Sales, Marketing, Product Management, and Customer Support to drive revenue growth, enhance partner capabilities, and maintain high levels of customer satisfaction.

This is a strategic role focused on expanding Nordson's market reach through effective partner enablement and relationship management in alignment with company goals.

As a member of our team, you will have the opportunity to work in a dynamic and collaborative environment, where your ideas and contributions will be valued and respected.

Key Responsibilities:

• Channel Strategy & Development
• Define and execute a comprehensive channel strategy across EMEA, aligned with regional sales targets and global objectives.
• Identify and recruit new high-potential partners in underserved or strategic markets.
• Partner Management
• Build and maintain strong, trust-based relationships with channel partners.
• Regularly evaluate partner performance, ensuring alignment with Nordson standards and expectations.
• Support Established partners from a technical and commercial standpoint.
• Drive joint business planning and quarterly business reviews (QBRs).
• Sales Enablement & Training
• Provide partners with tools, training, and resources to effectively promote and sell Nordson solutions.
• Collaborate with internal teams to create and deliver targeted sales and new products training programs.
• Revenue Growth & Forecasting
• Support and coach the Inside Sales Team Leader in meeting Strategic and Operational plans and meet sales targets
• Meet or exceed regional sales targets through the indirect channels.
• Monitor and report on channel performance, pipeline development, and forecast accuracy.
• Establish goals, KPI's and SoP's
• Marketing & Demand Generation
• Coordinate with marketing to develop region-specific campaigns and marketing initiatives.
• Support the execution of specific sales programs, and digital promotions.
• Compliance & Process Optimization
• Ensure channel compliance with contractual obligations, pricing policies, and brand guidelines.
• Continuously improve partner onboarding, support, and engagement processes.

Required Qualifications:

• Bachelor's degree in Business, Engineering, or related field (MBA a plus).
• Minimum 5–7 years of experience in Sales / Channel Sales / Partner Management, preferably in industrial equipment, high-tech manufacturing, or automation sectors.
• Proven experience managing partners across diverse markets in the EMEA region.
• Strong understanding of indirect sales models and channel ecosystems.
• Fluent in English; additional European language(s) a plus.
• Willingness to travel up to 40% within EMEA.

Key Competencies

• Strategic thinking with strong commercial acumen.
• Excellent communication and interpersonal skills.
• Skilled in inter-departmental collaboration, as well as change management
• Results-driven with strong analytical capabilities.
• Self-motivated, proactive, and capable of working independently.
• Skilled in CRM systems (e.g., C4C, Salesforce…), MS Office, and channel analytics tools.

Why Join Nordson?

• Be part of a global, innovation-driven company with a strong legacy and future vision.
• Work in a collaborative, performance-focused culture.
• Competitive compensation, benefits, and career development opportunities.
• Opportunity to make a measurable impact in a growing EMEA region.

Nordson is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Benefits

We offer a flexible work schedule, a comprehensive benefits package, and opportunities for growth and development.

About Nordson Packaging

Nordson Packaging is the leader in precision dispensing, fluid management, and related technologies. We serve the Packaging end market to improve production efficiency and product quality for a variety of packaging manufacturing processes. By joining our team today, you will help us bring innovative ideas to life. Nordson Packaging is a global team that works to create technology that helps efficiently apply adhesives to meet both form and function for a wide variety of packaging applications like tankless technology, self-diagnostic and intuitive touch-screen controls, auto-fill technology, clean-cutoff and self-cleaning applicators, and pattern generation controls. We offer a supportive culture in a growing and dynamic work environment. Whether you're just beginning your career or you're a seasoned professional, there's a place for you to belong at Nordson Packaging. We offer hourly and salary positions in production, maintenance, customer service, quality, engineering, and more. We actively invest in our teams to help you build your skillsets and advance your career.

Our recruitment process is designed to identify the best qualified candidates for the role, and we are committed to ensuring a fair and equitable interview process. We are looking for candidates who have a passion for inclusion, diversity and equity, and the ability to contribute to a culture where all employees feel valued, respected, and included.

Interested?

If you are interested in being a part of a team that is dedicated to providing advanced inspection and testing solutions and creating an inclusive and diverse workplace, please apply online with your CV.