Brand and Content Marketing Executive
Vor 7 Tagen
**This position is based in Berlin (at least 3 days/week in the office, 2 days working from home). We are looking for someone with at least 4+ years of experience in video marketing, motion graphics, and/or general marketing knowledge within a commercial or marketing team. Fluency in English and professional German is required. If this sounds like you, please read on**
Please apply in English.
About usThe global energy transition is the biggest challenge and opportunity of the 21st century. Corporations, commercial entities, and suppliers (large and small) are realising the need to work towards a greener future - often by investing in renewable energy generation, adapting their electricity usage and commercial models.
At Gridcog, we're on a mission to accelerate investment in the clean energy transition. We are a SaaS start-up of energy nerds on a mission to accelerate the energy transition by building the best project modelling software to enable our users to make intelligent energy decisions. Our software models the physical and commercial nuances of energy projects. This includes modelling renewable energy generation, flexibility and different commercial arrangements.
We started out in Australia in the summer of 2020, launched in the UK in 2023, and now we're super excited to grow our team as we bring that success to Europe with the opening of our Berlin office.
Who we're looking forWe're seeking a confident, hands-on Brand and Content Marketing Executive, with a focus on video, to help bring Gridcog's story to life in Germany. You'll be confident in creating LinkedIn appropriate video content - from planning and shooting, to editing and publishing - in addition to events management, social media scheduling, and have a keen eye for what 'works' and 'doesn't work' on digital channels week-to-week.
This is a unique opportunity to be one of the first hires in our Berlin office, helping to kickstart our marketing presence in a new region. You'll work closely with Dan, Marketing Manager, and Genna, Chief Commercial Officer in London, and an international team to adapt our successful UK and Australian content playbook for the German market, helping us generate leads and build brand awareness.
You'll thrive if you're a doer who loves creating, getting stuck in, and helping a brand stand out.
What you'll doVideo Production & Creative Execution
- Film and produce video content in the Berlin office as part of Gridcog's Thinking Energy series, to be released fortnightly, building a strong library of German-language and market-relevant videos.
- Edit video content for global content pipeline (Australia, GB, Germany) in line with the Thinking Energy style guide and brand playbook, while contributing new creative ideas and approaches.
- Elevate our Thinking Energy series with motion graphics, animated graphs and visual cues using After Effects to create impactful content
Events & Community Engagement
- Build and maintain a list of key thought leaders, and media contacts within the German energy and technology sectors.
- Monitor breaking news, trends, and emerging topics in the German market, flagging opportunities for timely engagement and thought leadership.
- Conduct ongoing market research into competitors, podcasters, events, and industry networks to inform Gridcog's regional strategy.
- Lead with the logistics, and promotion of locally hosted and European events such as Gridcog Unplugged, E-world and Intersolar.
Content Planning, Publishing & Coordination
- Collaborate with the Marketing Manager, internal stakeholders, and Berlin-based industry experts to plan and maintain a German-focused content calendar.
Support the planning of video shoots, ensuring topics are approved, scripts are finalised, and energy analysts are prepared for filming.
Upload and optimise website content in Webflow (Gridcog's CMS) ensuring SEO best practices are applied and all EU landing pages remain up to date.
General Marketing Support
- Support the creation, scheduling, and distribution of newsletters and marketing content, ensuring all materials are accurate, on-brand, and consistent across teams.
- At least 4+ years of experience in video marketing, motion graphics, and/or general marketing knowledge within a commercial or marketing team.
- A self-starter mindset - you're proactive, adaptable, and self-motivated. You're happy working to tight deadlines, setting yourself clear goals and sticking to weekly cadences/schedules.
- A collaborative attitude, contributing positively to the energy and culture of our new Berlin office, and excited to engage with a global team of Gridcoggers.
- Fluency in the Adobe Creative Suite, particularly Premiere Pro & After Effects
- Proficiency in Canva, Nutshell (or similar CRM), Webflow (or similar CMS)
- Fluency in English, and German at a professional level (written and spoken).
- Right to work in Germany without employer sponsorship.
- Local to Berlin, happy travelling into the office at least 3 days a week (remote approx. 2 days a week).
- Flexible to travel (UK office, events).
- Familiarity with SaaS, B2B, or clean energy industries.
- Graphic design experience, with a good eye for visual storytelling and brand consistency.
- You have an interest in/understanding of Germany's energy transition.
- Experience with data and analytics tools (e.g. Google Analytics).
- Experience running or supporting paid social campaigns.
- Competitive remuneration package aligned with experience and skills
- Opportunity to be a founding member of a new Berlin-based team with flexible working arrangements
- Periodic travel to London to collaborate with our UK team
- Join a diverse start-up in the energy space and be part of a high-performing team that values innovation and creative problem-solving
- We will help build your personal profile in the energy sector via sharing your insights and contributions on our company LinkedIn page
- Contribute to the decarbonisation of the world's energy system
- Support for ongoing professional and personal development
- An annual all company retreat to link up with our global colleagues - this year we went to Bintan, Indonesia and next year we're going to Bali
Please include the following with your application:
- Your CV.
- A cover letter explaining why you'd be a great addition to our Berlin team.
- A portfolio or links to examples of your previous work - including videos.
- Brands you look up to/think are nailing their content strategy, and a short note on why you love it.
We're committed to building a diverse, inclusive, and welcoming team at Gridcog. We believe a variety of perspectives and experiences leads to better ideas and greater impact - and we encourage applicants from all backgrounds to apply.
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