Go-To-Market Strategy
vor 2 Stunden
Welcome to vivenu, the global leader in event ticketing tech and one of the world's fastest-growing live entertainment tech firms. We are transforming event ticketing for global leaders like the Grammys, the Golden Globes, Stanford University and the Hockenheimring turning what was once a simple transaction into a strategic business advantage. Backed by over $65 million in funding, our platform empowers event organizers to own their brand experience, unlock deep data insights, and seamlessly integrate ticketing into their digital infrastructure.
With six offices worldwide and growing, we deliver a customizable, intuitive solution and industry-leading support that simplify even the most complex ticketing challenges – helping organizers deliver exceptional experiences and drive real growth.
Join us and build the future of live entertainment. As a Go-To-Market Strategy Analyst/Growth Manager your responsibilities will include:
- Shaping and executing our short- and mid-term go-to-market efforts in close collaboration with Leadership, as well as commercial and technical teams.
- Acting as the subject matter expert for our Live Entertainment vertical, serving as a sparring partner for our Live Entertainment sellers.
- Identifying and detailing market segments in Live Entertainment across geographies and tiers with the highest growth potential for vivenu.
- Conducting thorough market analysis to inform strategic decisions, uncover growth opportunities, and develop targeted sales campaigns that bridge the gap between marketing and sales efforts.
- Defining target accounts and individuals and assigning them to specific vivenu pods.
- Collaborating with Marketing and Sales to design and execute lead generation strategies across multiple channels.
- Defining and monitoring measurable criteria to validate and continuously improve go-to-market initiatives.
- Researching customer pain points, market trends, and competitive landscapes to strengthen positioning and drive success.
- 1–3 years of relevant experience in a strategy consulting firm, major label, event agency, or entrepreneurial context.
- A Master's degree in Business Administration, Music Business Management, Artist Management, Communication, or a related field of study
- A strong passion and affinity for the Live Entertainment space, with a focus on the German or U.S. markets - ticketing experience
- The Capability to understand and adapt to international market dynamics and a detailed understanding of the ticketing needs and requirements for the live entertainment space
- Fluency in English and German.
- A growth mindset and the ability to thrive in a fast-paced, dynamic environment.
- Exceptional communication skills, with the ability to build trust and engage effectively with senior decision-makers across diverse cultural landscapes.
- Strategic and analytical thinking, combined with a proactive approach to identifying and pursuing new opportunities.
- A commitment to excellence, willingness to go the extra mile, and pride in delivering high-quality work.
Live Entertainment Tech
Sustainable Growth We scale sustainably on a profitable, VC-backed foundation with true product-market fit. This means continuous investment in our people, products, and long-term vision.
Top-tier Team Collaborate with over 160 dedicated professionals, including leaders from Google, Slack, and Salesforce. Together, we're shaping the future of live entertainment technology, one decision at a time.
Global DNA We're a diverse, merit-driven team spread across six global offices. Talent and impact are what matter here — not hierarchy or background.
Fast Growing, in All Aspects Sifted consistently ranks us among the fastest-growing scale-ups in Europe. We're driven by daily learning, shared wins, and collective growth.
Next-Gen Leaders & Insights Work alongside some of tech's brightest minds — from Forbes 30 Under 30 founders to Executive of the Year award winners. At vivenu, you'll help set the standard for the ticketing industry's future.
vivenu Inclusion Statement At vivenu, we believe our people define our success – and that we win with bold, diverse minds. The strongest teams are built on different perspectives, experiences, and voices. We're committed to creating a workplace where everyone feels empowered to contribute, grow, and thrive to shape the future of live entertainment globally.
Check out our mission statement and corporate values here. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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