Head of Marketing

vor 1 Woche


Berlin, Deutschland Plotlights GmbH Vollzeit

We are a young, fast-growing company and we are looking for an experienced **Head of Marketing** to lead our growing marketing team, both, strategically and by example, while getting their hands dirty in order to grow our brand and drive our marketing activities across channels and markets.

In this role you will:

- Drive B2B client acquisition and retention across global markets
- Set and implement the overall strategy for marketing, sales enablement and client communication
- Oversee all areas of marketing with a focus on product, content, SEO/VSO, performance, events, partner, marketing engineering (data/analytics), and PR
- Recruit, lead and mentor a cross-functional team to build and execute growth strategies
- Define marketing hiring plans championing an inclusive and diverse culture
- Act as a “face of Plotlights” for PR purposes (TV interviews, thought leadership and at events)
- Identify and negotiate key partnerships to drive growth
- Work with the product teams to improve our platform and drive growth in all markets
- Monitor competition (acquisitions, pricing changes and new products and features) and conduct regular market research to identify new marketing trends and technologies with a view to optimize our marketing mix
- Become a key pillar of the leadership team

Your Profile:

- Experience in using marketing to support a SaaS business to grow to $5m ARR
- Excellent track record in brand marketing and digital marketing programs ideally for a B2B tech / B2B SaaS organization
- Strong technical marketing skills, including first-hand experience with Sales Enablement, Marketing Automation, Product Marketing, Content Marketing, Lead Gen, and SEM
- Experience of working with external digital marketing agencies and suppliers
- Exceptional analytical and problem-solving skills, including metrics-driven thinking
- Proven ability to be strategic coupled with an entrepreneurial mindset and spirit
- Excellent communicator with the ability to rapidly build effective relationships
- Experience leading, developing and mentoring high-performing teams
- Ability to deal with ambiguity and adapt quickly to a fast-changing business landscape
- Outstanding communication skills and interpersonal abilities to cooperate with diverse cultures
- Results-oriented, with a can-do attitude and excellent project management skills
- English and German language proficiency

Perks at work:

- Competitive compensation package
- Work in a dynamic, fun yet ambitious technology startup
- Profit from a clear development path, training and mentoring schemes
- A high degree of collaboration and autonomy
- Join a growing, international team and work out of our Berlin office or work remotely (must be located in CEST time zone +/- 2 hours)
- Great vacation package

Plotlights is an equal opportunity employer and values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status or disability status. All employment is decided on the basis of qualifications, merit and business need.

Interested? Please send us your CV and cover letter.


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