Head of Marketing

Vor 4 Tagen


Berlin, Deutschland Bling Vollzeit

At Bling, we believe there's nothing more important than family. That's why we're working every day to provide families peace of mind through our app.

Bling is Europe's leading Family-Fintech platform, making household organization easy for every family. Though launched just a year ago, we are already among Europe's fastest-growing consumer brands, on track to becoming the daily companion for millions of families.

For this journey, we're searching for a Head of Marketing to help us build a strong consumer brand and scale Bling to the next level.

Aufgaben

What you'll be doing

**In a nutshell**: Scaling Bling to become the go-to app for families.
- Developing and implementing an acquisition strategy for the next scaling phase
- Enhancing a scalable and cost-effective marketing engine, with a focus on maintaining the CAC/LTV ratio and achieving strong month-over-month growth
- Refining our brand and positioning strategy to establish Bling as a renowned brand among European families
- Managing and closely collaborating with the Marketing & Growth Team (currently comprised of 6 talents)
- Working closely with the Co-Founders to identify potential areas of growth across the entire company

Qualifikation

**What we're looking for**:

- A minimum of 5 years of experience in B2C marketing within a fast-paced environment, preferably in a hyper-growth global tech company
- Passion for our product and mission
- A strong track record of planning and executing high-growth marketing campaigns with six-figure+ monthly budgets
- A numbers-driven approach, including a deep understanding of relevant KPIs
- A creative, hands-on person with the ability to engage with anyone and thrive in a dynamic startup environment
- Fluency in both German and English

**Benefits**:
At Bling, you work on a product that is admired by families. You contribute to improving financial literacy in Europe. And together with a strong team, you make the impossible possible. Bling is creativity, ambition, and teamwork. You will work closely with our founding team. And you will be able to leave your mark on Bling.

**The following benefits complete the collaboration**:

- Close collaboration with our founders and a talented team
- The chance to help build the first Family-Fintech in Europe
- Central and modern office in Berlin Mitte with direct subway connection and a diverse culinary offer for lunch
- State-of-the-art equipment from Apple and a freely selectable setup
- Flexible working environment
- Weekly team lunch and other activities that bring us closer as a team


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