GTM Strategy Lead

vor 2 Wochen


Berlin, Deutschland SalesCaptain Vollzeit

Join the GTM Revolution at SalesCaptain — Where B2B Growth HappensSince our beginnings in 2021, SalesCaptain has grown into a global force, working with fast-growing B2B brands, YC & Techstars startups, and Series B&C companies, helping them go to market using a predictable process.We are currently looking for a results-driven GTM Strategy Lead to manage the outbound strategy, and communications with our international clients. This is a full-time, remote position (working EU hours).RequirementsWhat you'll do ✨Manage the Strategy and execution of Cold Email and LinkedIn Outreach campaigns for our international clients Perform in-depth audience research, industry research, and competitor analysis to understand each client’s USPs, the market needs, and identify the right positioning for the clientDefine the targeting & ICP criteria for every campaign based on in-depth audience researchCreate messaging for the Outbound campaigns using a combination of your own copy & AI and in-depth audience research Evaluate campaign performance and recommend optimizations to help achieve our campaign KPIs and improve lead quantity Identify, evaluate, and test new campaign angles and niches to increase positive repliesCommunicate with clients and create reports to showcase progress and results, and manage retention and upselling.The main KPIs for the role 🏆Positive Replies (Weekly), Client Satisfaction (NPS), Client Retention (Quarterly), New Ideas proposed to Clients (Monthly), Deals Created (Monthly)Who you are ❤️‍🔥At least 2 years of relevant work experience in Marketing, Sales, GTM, or as a BDR at tech companies.Experience with LinkedIn Sales Navigator and Cold Email sequencersProven ability to write high-converting cold email and LinkedIn sequences. Come with proof of your work.Being well-versed in prompt engineering and AI platforms when it comes to creating messaging flows for every campaignExperience in the Tech, SaaS, software industry, or in a high-growth start-up Willingness to experiment with new AI Sales tools every month to improve campaign performanceBeing structured and organized, with strong communication skills, a sense of ownership, and the ability to meet deadlines consistentlyBenefitsWe hope that you’re excited by all the possibilities that come with working at SalesCaptainIn addition to our unique structure that lets you own your work and choose where to focus, we also offer these fun perks and benefits:Ability to work remotely (no more commutes) Collaborative, friendly, and passionate team Paid vacation, days off, and sick leaves Exciting team-building activities Free books and Kindles to help you become a better marketer and person Specialized training programs to become a Clay Expert and build your personal brandTell us your rate - we’ll do our best to match it and add a bonus


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    vor 2 Wochen


    Berlin, Deutschland SalesCaptain Vollzeit

    **Join the GTM Revolution at SalesCaptain — Where B2B Growth Happens** Since our beginnings in 2021, SalesCaptain has grown into a global force, working with fast-growing B2B brands, YC & Techstars startups, and Series B&C companies, helping them go to market using a predictable process. We are currently looking for a results-driven **GTM Strategy Lead**...

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