Growth and Marketing Lead

Team MissionAs Growth and Marketing Lead, your goal is to develop and execute strategies that accelerate customer acquisition, engagement, and revenue growth. With your proven expertise in project and stakeholder management, strategic thinking, and commercial excellence, you ensure that we maximize growth through data-driven decisions and the flawless execution of initiatives and projects. Working in close collaboration with the global EQOM Group, you help create the alignment and impact needed to drive sustainable success.Position DetailsTeam: Management UnitContract: UnlimitedWorking Time: 40 hours per week, full-timeLanguage: Fluency in English and German requiredWorking Model: Flexible, hybrid model: at least one day per week in the office, remote work possible for the remaining work daysJob To Do'sTogether with the Commercial Director and the Leadership team, you develop a full-funnel commercial growth strategy and roadmap for the DACH marketYou oversee AMORELIE’s marketing activities including commercial campaigns, product launches, and promotions and give input on campaign optimization for paid and organic channels throughout the whole marketing funnelYou align closely with both local and also global stakeholders within the AMORELIE Brand Team and the Shared Service teams of the EQOM group to drive efficiency and optimized resultsYou report on commercial KPIs and performance and brand metricsYou proactively identify growth opportunities for AMORELIE by analyzing existing data and market insightsYou implement testing strategies throughout all channels to derive insights for growth and build scaleable frameworks for testing and optimizationYou lead cross-functional projects and collaborate with multiple stakeholder along different departments to deliver integrated growth initiativesYou report to the Commercial DirectorYou are an active member of the AMORELIE Leadership teamSkills4 - 7 years of experience in growth marketing, E-Commerce, performance marketing, or similar rolesLargely independent working, analyzing & implementing new approaches & processesStrategic thinking and structured ways of working and self-organizationStrong data analysis skills and analytical mindsetProven commercial background and thorough understanding of the marketing funnelProven success scaling customer acquisition and improving unit economicsExperience with A/B testing setups, incrementality, CRO and/or ROAS optimizationTest and learn mindset and hands-on attitudeSolution-oriented mindset, stretching boundaries and going the extra mile, constantly aiming for improving the current stateVery good project and stakeholder management skillsTeam player, showing interest, empathy and taking care of your colleaguesVery strong communication skills in both English and GermanExcellent presentation skillsAMORELIE BenefitsYou can expect an international team and the opportunity to actively help shape the company so we can celebrate successes togetherFlat hierarchies and a transparent communication cultureWe are committed to an open and tolerant work environment: Come as you are, we welcome everyone Flexible working hours and the option to work from home by arrangementPersonal development of your skills through our development cyclesA dog-friendly open-plan office in Berlin at Hackescher Markt in Berlin-MitteFree beverages, fresh fruit, and an always well-stocked fridge with delicious snacksRegular team-building events and partiesA discounted membership at Urban Sports Club… and of course, there will also be toys ;)About usAMORELIE (www.amorelie.com) is a leading lifestyle e-commerce company specializing in love toys, lingerie, and accessories. Founded in 2013 in Berlin, the company has grown rapidly to become a market leader, redefining intimacy with a modern, open-minded approach. As part of the EQOM Group, AMORELIE fosters an innovative and dynamic work environment that encourages creativity and professional development.