Brand Manager
vor 2 Wochen
Job Title: Brand Manager
Job Summary:
We are seeking a highly skilled Brand Manager to join our Marketing Team at Spin Master Ltd. The successful candidate will be responsible for developing and executing marketing plans for our brand portfolio, working closely with cross-functional teams to drive business growth and profitability.
Key Responsibilities:
- Develop and manage marketing plans for assigned brands, including brand and product marketing strategy, product positioning, creative strategy briefs, market research and consumer insights, advertising, in-store POP, public relations, licensing relations, e-comm, and targeted consumer/trade outreach and promotions.
- Forecasting: Work closely with Supply/Demand Planners and Sales Team to review and implement monthly changes as part of Forecasting Reviews.
- Manage the financial aspects of a portfolio of the brand, including costing and pricing, PL, budgeting, SKU rationalization and profitability analysis.
- Participate in sales presentations for large retailers and provide sales tools supporting successful sell-in of the brands.
- Manage close collaboration with Marketing, Sales, Supply/Demand and Finance teams.
Requirements:
- Strong marketing acumen and experience in developing and executing marketing plans.
- Proven track record of brand equity growth and strong sales results.
- Strong project management skills and ability to manage multiple projects simultaneously.
- Experience in managing complex marketing projects under pressure, on time and within budget.
- Strong analytical skills and ability to work with Excel.
- Proactive and result-driven with a passion for learning and exceeding expectations.
- Strong team player with excellent communication and collaboration skills.
- Native in German and fluent in English.
About Us:
Spin Master Ltd is a leading global children's entertainment company that creates innovative and imaginative toys and games. We are committed to delivering high-quality products and experiences that inspire creativity and imagination in children.
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