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Global Salesforce Marketing Cloud Product Owner

vor 2 Monaten


Bad Homburg vor der Höhe, Hessen, Deutschland FRESENIUS_KABI Vollzeit

About the Role:

Fresenius Kabi is seeking a highly skilled and experienced Global Salesforce Marketing Cloud Product Owner to join our team. As a key member of our organization, you will play a pivotal role in driving the technical direction and execution of our Salesforce Marketing Cloud environment.

Key Responsibilities:

  • Operate and enhance the existing Salesforce Marketing Clouds and support the overall implementation of the OneCRM Marketing Cloud instance across all of Fresenius Kabi regions and Business Units.
  • Act as the primary technical decision maker within the team, overseeing technical design of Salesforce Marketing Cloud and features developed by the Salesforce Marketing Cloud team.
  • Work closely with stakeholders to define Salesforce features, enhancements, and improvements.
  • Provide technical mentorship to other team members, guiding them through complex problems, promoting their technical growth, and fostering a culture of continuous learning within the team.
  • Guide architectural decision-making to craft complex Marketing Cloud solutions that respond adeptly to multifaceted marketing needs.
  • Maintain and prioritize the requirements backlog, ensuring alignment with business objectives.
  • Track and evaluate key performance metrics related to efficiency, quality, and project deadlines, promptly addressing any deviations.
  • Develop a product roadmap for the leveraged Salesforce Marketing Cloud(s).
  • Collaborate with IT developers, regional admins, and Salesforce as a vendor to set up a regular release management process for our OneCRM Marketing Cloud instance in conjunction with the global release plan.
  • Stay up to date with Salesforce capabilities, best practices, and industry trends.

About You:

  • 5+ years of professional experience preferred in the Pharma/Life Science industry, preferably in CRM-focused and commercial-oriented roles.
  • Proven track record in Salesforce Marketing Cloud development, demonstrating expertise in the platform's capabilities and customization.
  • 3+ years of professional experience as a Salesforce Business Analyst, Consultant, Product Owner, or Admin are a plus.
  • University degree in business administration, economics, or a similar field, preferably MBA or PhD.
  • Deep understanding of marketing automation principles and Salesforce Marketing Cloud best practices.
  • Experience in leading technical decisions and projects, with a proven ability to meet business objectives and timelines.
  • Profound experience as a Marketing Cloud Product Owner is a plus.
  • Salesforce Admin Certification is preferred (Business Analyst certification a plus).
  • More Salesforce Certifications are preferred, such as Advanced Admin, Sales Cloud Consultant, Platform App Builder, Service Cloud Consultant, Field Service Consultant, Marketing Cloud Admin/Consultant.
  • Independent, process- and result-oriented way of working.
  • Excellent communication and presentation skills.
  • Fluency in the English language is required, any additional languages are an advantage.
  • Intercultural experience and willingness to travel internationally.