Digital Marketing Director
vor 17 Stunden
As a key member of our leadership team, you will be responsible for driving our global digital marketing strategy and execution across all channels, including SEA, Paid Social, programmatic advertising, retargeting, affiliates, and SEO. You will lead a team of marketing professionals, fostering a culture of innovation, collaboration, and excellence to achieve marketing objectives.
Key Responsibilities:- Develop and execute our global digital marketing strategy, ensuring alignment with our business goals and objectives.
- Lead and mentor a team of marketing professionals, providing guidance and support to ensure their success.
- Collaborate closely with our brand, product, and sales teams to ensure campaign orchestration between our brand and performance campaigns.
- Confidently handle our global digital marketing budget and agencies, ensuring accurate forecasts and optimal ROI.
- Provide insights and analysis on digital marketing performance, making data-driven decisions to drive growth and efficiency.
- Refine and improve performance tracking and reporting across different business goals, including ecommerce revenue and lead generation.
- Stay up-to-date with trends, changes, and innovations in performance marketing, identifying new opportunities and adjusting strategies accordingly.
- 8+ years of professional experience in performance and brand marketing, with a proven track record in developing and executing successful performance marketing campaigns.
- 4+ years of management experience with strong leadership skills.
- Experience developing and executing performance marketing strategies in an ecommerce or SaaS environment, preferably B2B SaaS.
- Experience leading a performance marketing team and managing a global digital marketing budget.
- Strong analytical competence and structured way of working, with experience using analytics platforms like Adobe Analytics.
- Strong communication skills and excellent team player.
- Fluency in English is required, German is advantageous.
- Onsite onboarding in our HQ office for an optimal start.
- Great compensation and benefits packages, including company achievement bonus and stock-based options, regular salary reviews.
- Public transport-friendly offices.
- Special terms for local gyms.
- Access to Corporate Benefits platform with many discounts.
- Regular team events and company-wide celebrations.
- Open door policy, no dress code rules, frequent all Hands and Leadership Lunches.
- Hybrid and flexible work time with up to 60% home office (UK - fully remote).
- Work From Abroad Program allowing up to 40 days of work outside your contracting country.
- We celebrate diversity as one of our core values, join and drive one of the c-a-r-e initiatives together with us.
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