Digital Marketing Technologist

Vor 2 Tagen

Erlangen, Bayern, Deutschland Siemens Healthineers AG Vollzeit
Drive Marketing Transformation through Technology and Innovation

We are seeking a highly skilled Digital Marketing Technologist to join our team at Siemens Healthineers AG. As a key member of our marketing organization, you will be responsible for driving marketing transformation through technology and innovation, enabling us to deliver better connectivity and commercial impact through audience-based marketing.

Your Key Responsibilities:
  • Manage projects for technology adoption in our key markets and align with stakeholders from all marketing disciplines to elevate commercial impact.
  • Guide markets in the adoption of our Customer Data Platform and ensure successful integration.
  • Develop implementation roadmaps for technology projects, collect data-driven requirements, and advise on the adoption of new marketing technology based on use cases.
  • Translate marketing objectives and technology requirements into a clear and transparent implementation plan, ensuring clear business objectives are pursued.
Your Qualifications and Experience:
  • Master's degree in marketing, business informatics, or similar.
  • Several years of professional experience in the technology and/or marketing environment, ideally accompanied by transformation projects.
  • Several years of experience in IT project management.
  • Profound technological knowledge/experience in data management, CRM, content management systems, digital marketing platforms, or similar.
Your Attributes and Skills:
  • Excellent communication and presentation skills in English (German is desirable).
  • Confident leadership of sub-project teams and ability to convince others.
  • Good understanding of Siemens Healthineers' business strategy and how you contribute to it.
  • Quality orientation and analytical thinking are among your strengths.
  • Passion for healthcare inspires you to think beyond today's boundaries.

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