Satellite Analytics Demand Generation Manager

vor 4 Wochen

Berlin, Berlin, Deutschland LiveEO GmbH Vollzeit
Drive Business Growth with LiveEO

At LiveEO, we're revolutionizing the way companies approach satellite analytics. Our innovative solutions combine space technology with AI to solve real-world problems. As a Demand Generation Manager, you'll play a crucial role in developing and executing multi-channel marketing strategies to drive top-of-funnel leads and nurture prospects throughout the funnel.

Your Key Responsibilities
  • Campaign Strategy & Execution: Develop and implement data-driven marketing strategies, including ad campaigns across platforms, SEO/SEM efforts, and nurture programs to drive pipeline growth and meet revenue goals.
  • Data Analysis, Reporting & Budget Management: Analyze performance metrics for campaigns, generate reports for stakeholders, and manage marketing budgets to ensure the highest ROI while adhering to financial targets.
  • Cross-Functional Collaboration & Continuous Optimization: Coordinate with content creators and other teams to map customer journeys, conduct A/B testing, and stay up-to-date with industry trends to enhance campaign performance.
  • Event and Webinar Management: Own the development and successful execution of targeted marketing programs, such as events, webinars, and direct mail, that drive lead generation and brand awareness.
  • ABM Strategy: Assist the Head of Marketing in developing and executing an Account-Based Marketing (ABM) strategy to target specific accounts and personas effectively.
  • Funnel Management: Work closely with Sales and Operations teams to drive Marketing Qualified Leads (MQLs) and nurture leads through the marketing-sales funnel.
Your Profile
  • Experience: 5-7 years of B2B demand generation experience, preferably in SaaS or technology sectors.
  • Campaign Development: Proven ability to design, execute, and optimize multi-channel campaigns that drive pipeline growth.
  • Analytical & Data-Driven: Deep knowledge of measurement and analytics, with the ability to make data-backed decisions. Experience in using data to create actionable insights and plans.
  • Technical Skills: Fluent in marketing automation tools (preferably HubSpot) and CRM systems, with experience developing campaigns, lead scoring, and building landing pages.
  • Project Management: Ability to manage multiple projects concurrently, with strong prioritization skills to meet business needs and deadlines.
  • Communication: Excellent written and verbal communication skills for both internal and external audiences.
  • Collaboration & Problem Solving: Strong cross-functional team collaboration skills, with a track record of addressing challenges faced by various stakeholders.
About LiveEO

LiveEO is a well-funded startup founded in 2018 and based in Berlin. Our primary service is modeling risk to our customers' assets and infrastructure from vegetation, ground deformation, and change detection. We currently have around 100 employees from all over the world with a variety of backgrounds.

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