Senior Brand Strategist

vor 9 Stunden


Neumarkt in der Oberpfalz, Bayern, Deutschland Bionorica SE Vollzeit
About Us
Bionorica, a leading international player in the pharmacy-only herbal medicines market with over 2,200 employees worldwide, has been unlocking nature's secrets for more than 90 years by combining traditional medicinal plant therapy with forward-thinking scientific research.

Job Description
We are seeking an experienced Senior Brand Strategist to join our dynamic Global Marketing team. As a key member of our team, you will be responsible for driving the development and implementation of innovative brand strategies across our global markets.

Responsibilities
* Develop and execute comprehensive brand strategies that align with business objectives and country-specific market conditions
* Collaborate with cross-functional teams to design and maintain consistent brand identities across all channels
* Conduct market research and analysis to inform strategic decisions and drive business growth
* Lead the development of compelling brand stories based on deep consumer insights
* Plan and manage brand budgets to ensure financial efficiency

Requirements
* Bachelor's degree in Marketing, Business Administration, or related field
* Proven track record in developing and implementing successful brand strategies
* Strong analytical skills and experience in conducting market research
* Excellent communication and leadership skills
* Fluency in English (both written and spoken)

What We Offer
* A globally active, owner-managed family company with a strong commitment to social responsibility
* Flexible working time models and home office options to support work-life balance
* Attractive salary package with performance-related remuneration, including company pension scheme and benefits
* Opportunities for professional and personal growth in a dynamic international environment

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