Product Marketing Manager

Vor 4 Tagen

Neumarkt in der Oberpfalz, Bayern, Deutschland Bionorica SE Vollzeit

Bionorica SE, a globally active owner-managed family company with a commitment to social responsibility, is seeking a creative and strategic Product Marketing Manager (m/f/d) to strengthen its Global Marketing team. This role offers exciting prospects in a globally growing company with a wide range of professional and personal development opportunities.

Job Description:

The ideal candidate will take responsibility for our new brands, projects, and products, developing a mid-term vision, ambition, and strategy that takes into account country-specific market conditions and cultural differences. Key responsibilities include designing and maintaining brand identity, ensuring brand consistency across all channels, and conducting analysis of campaign results and consumer insights for continuous improvement.

Required Skills and Qualifications:
  • Completed studies in Marketing, Business Administration, or similar experience
  • Several years of experience in brand management, ideally in the pharmaceutical or herbal sector
  • Proven track record in developing and implementing brand strategies and campaigns
  • Strong analytical skills and experience in conducting market research
  • Creativity combined with a strategic approach
Benefits:
  • A globally active, owner-managed family company with a commitment to social responsibility
  • Flexible working time models and home office options to support work-life balance
  • Responsible fields of activity with a qualified induction as well as a performance-related remuneration with attractive social benefits and company pension scheme

Estimated salary: €80,000 - €110,000 per year, depending on experience.

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