Senior Brand Marketing Manager

vor 3 Wochen

Munich, Bayern, Deutschland Amazon Digital Germany GmbH Vollzeit

About the Role

We are seeking a Senior Brand Marketing Manager to join our Prime Video Originals team in Germany. As a key member of our marketing team, you will be responsible for developing and executing marketing campaigns to promote our original content across various platforms.

Key Responsibilities

  • Support campaign planning from title conception to launch
  • Partner with the original studio team to develop the best narrative throughout the show-specific campaign
  • Support talent management with the studio and cross-functional team throughout the campaign
  • Partner with internal teams to identify and prioritize needs and ensure immaculate planning
  • Escalate blocking issues, anticipate and make trade-offs, and meet committed delivery timelines
  • Support creative development and delivery of marketing assets across Amazon-owned platforms and ATL paid media channels/social channels
  • Ensure end-to-end integration of assets across channels
  • Touch point for specific marketing partnerships and integration beyond the core business of Prime Video
  • Manage external partners across Europe
  • Post-campaign analysis and reporting

About the Team

This is an exciting time to join our Europe Local Original Marketing team, with an amazing lineup of content. Our team has an incredible energy, and we're looking for someone who wants to have an impact and create signature initiatives that connect with our audience in an authentic way.

Requirements

  • Experience in professional marketing
  • Experience in developing and managing acquisition marketing or channel programs
  • Experience using data and metrics to drive improvements
  • Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables)
  • Experience building, executing, and scaling cross-functional marketing programs
  • Experience developing and executing campaigns across multiple time zones and languages

Preferred Qualifications

  • Experience driving direction and alignment with large cross-functional teams and agency partners
  • Experience designing and executing joint marketing plans with strategic alliance partners with a global footprint

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