Brand Marketing Specialist

vor 4 Wochen


Munich, Bayern, Deutschland Red Bull Vollzeit
Brand Marketing Opportunity

Accelerate your career with Red Bull's Graduate Program in Germany.

As a Brand Marketing Graduate, you'll work with our professional teams to showcase your capabilities and shape your future at Red Bull.

Develop a strong understanding of the Brand Marketing Department and cross-functional collaborations with a focus on Sales.

Deep dive into processes at Red Bull Germany, including Brand/Field Marketing, Key Account and Field Sales Management, and Trade Marketing.

Combine your knowledge with creative ideas and out-of-the-box thinking to support cross-departmental projects and initiatives.

Define and develop an overarching project to be presented to department heads at the end of the program.

Key Responsibilities
  1. Design and execute innovative consumer activations to increase brand love.
  2. Generate insights and new ideas through creative and analytical thinking.
  3. Support the Insights Manager with data preparation and reporting at national and global levels.
  4. Understand the meaning and power of occasion messaging and execute 360° brand campaigns.
  5. Support the CRM Team in brand-related interactions and develop a sound knowledge of media planning and new communication channels.
  6. Become the go-to person for internal selling and external reporting of creative concepts and campaigns.
Additional Responsibilities

Develop a deep understanding of the department's direction and help challenge to sell.

Join the trade marketing colleagues to understand the POS tool cycle and contribute to day-to-day work.

Take over a project in the area of 'insights into action' and translate gained insights into concrete proposals and action steps.



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