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Business Development and Marketing Manager

vor 2 Monaten


Frankfurt am Main, Hessen, Deutschland Rethink Recruitment Vollzeit
About the Role

Rethink Recruitment is seeking a highly skilled Business Development and Marketing Manager to join our team in Frankfurt. As a key member of our global law firm client's marketing team, you will play a crucial role in supporting the Frankfurt office and collaborating with colleagues across EMEA.

Key Responsibilities
  • Client Targeting and Go-to-Market Strategies
    • Identify and facilitate client targeting opportunities, developing go-to-market strategies to capitalize on agreed-upon prospects.
  • Pitch Development and Marketing Materials
    • Lead the creation of dynamic and client-facing pitches, RFPs, and other marketing materials, showcasing the firm's capabilities and expertise.
  • Market Research and Analysis
    • Conduct strategic research on potential clients, competitors, and practice developments to inform business decisions.
  • Business Trends and Opportunities
    • Identify and analyze business trends and opportunities to drive growth and revenue.
  • Directory Submissions and League Rankings
    • Manage and lead directory submissions and league rankings to enhance the firm's online presence.
  • Event Planning and Execution
    • Collaborate with the events team to plan and execute successful events, including targeted client lists, event materials, participant tracking, and follow-up activities.
  • Conference and Networking Opportunities
    • Identify and recommend conferences, speaking opportunities, and networking events to strengthen the firm's market recognition.
  • Internal Meetings and Knowledge Sharing
    • Develop effective agendas for internal meetings and participate in knowledge sharing and best practices to highlight the work and initiatives of the Frankfurt office.
  • Cross-Functional Collaboration
    • Collaborate with marketing personnel across the firm to drive industry and practice initiatives, communications, and pursuits.
  • BD Requests and Support
    • Act as a first point of contact for transactional BD requests, providing timely and effective support.
Requirements
  • Education and Experience
    • Bachelor's degree in a relevant field.
  • Business Development and Marketing Skills
    • Proven business development and marketing knowledge and skills gained in a law firm, professional services, or consultancy environment.
  • Key Competencies
    • Ability to work in a fast-paced environment.
    • Strong project management skills.
    • Ability to quickly grasp concepts, trends, and subject matter expertise.
    • Flexible, proactive, and self-motivated.
    • Ability to work successfully independently and in conjunction with the marketing team and fee-earning stakeholders and business services.
    • Excellent oral, written, and presentation skills, including the ability to communicate with credibility and diplomacy where required.
    • Strong attention to detail and client service attitude.
    • Able to integrate well into a geographically dispersed functional team.
    • Highly developed Microsoft Office skills, including PowerPoint, Word, and Excel, and proficiency in contact relationship and experience management databases.