CRM & Retention Manager:in (m/w/d) - Customer Loyalty Expert

vor 2 Monaten


Düsseldorf, Nordrhein-Westfalen, Deutschland Lyto Brands Group GmbH Vollzeit
Customer Loyalty Expert Wanted at Lyto Brands Group GmbH

We are seeking a seasoned CRM professional to play a pivotal role in our Multi-Brand Group. Your mission will be to enhance Customer Lifetime Value and boost repeat purchase rates. With your expertise in CRM, you will ensure our brands become top-of-mind in their category, leading to increased customer loyalty and retention.

Your Key Responsibilities:
  • Strategic Campaign Development: Design and optimize automated marketing campaigns to drive customer engagement and loyalty.
  • Customer Database Management: Collaborate with the development team to create a customized CRM solution that meets our business needs.
  • Data Analysis: Analyze cohort trends and derive actionable insights to inform business decisions.
  • Multi-Channel Marketing: Implement and manage CRM initiatives across various channels, including WhatsApp marketing, offline print mailings, and other digital channels.
  • Brand Experience: Work closely with the design team to develop branding initiatives that enhance the customer brand experience.
Requirements:
  • At least 3 years of CRM experience, preferably in a fast-paced e-commerce environment.
  • Extensive experience with CRM software and marketing automation platforms.
  • Experience in building and maintaining customer databases and CRM systems.
  • Proficiency in additional CRM channels such as WhatsApp and print mailings.
  • Ability to interpret data and make informed decisions based on insights.
  • Excellent communication and collaboration skills.
  • Proactive and solution-oriented mindset.
What We Offer:
  • A dynamic and performance-driven work culture.
  • Regular team events, workshops, and training opportunities.
  • Flexible work hours and hybrid work options.
  • Opportunities for professional development and growth.
About Us:

Lyto Brands Group GmbH is a rapidly growing startup dedicated to building leading e-commerce brands for personalized products in Europe. Our team is driven by a passion for excellence and a focus on individuality and quality. With a portfolio of successful brands, we aim to enrich our customers' lives with high-quality, personalized products for their homes.



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